#FF0490
Named color: Electric Pink. oklch(65.1% 0.264 357.6), rgb(255, 4, 144).
Aa
Black text reads best on this color (5.67:1).
About this color
#FF0490 is a medium-light, vivid red. In OKLCH its lightness is 65%, its chroma 0.264 and its hue 358°. Its hue sits on the warm side of the wheel. It is the named color Electric Pink. Black text reads best on it, at 5.67:1.
| Hue family | Reds |
| Lightness | medium-light (65%) |
| Chroma | vivid (0.264) |
| Temperature | warm |
| Nearest name | Electric Pink |
| Black text | 5.67:1 |
| White text | 3.70:1 |
Values
| HEX | #FF0490 |
| RGB | rgb(255, 4, 144) |
| HSL | hsl(327, 100%, 51%) |
| OKLCH | oklch(65.1% 0.264 357.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #FF0490 | 3.70:1 | AA large text | Lc -67.3 | Content text, not long reading |
| Black text on #FF0490 | 5.67:1 | AA | Lc 42.2 | Non-text elements, placeholder text |
| #FF0490 text on white | 3.70:1 | AA large text | Lc 61.8 | Content text, not long reading |
| #FF0490 text on black | 5.67:1 | AA | Lc -39.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FFF1F5
oklch(97% 0.016 358)
-
Step 100
100
#FFE1EA
oklch(93.7% 0.035 357.7)
-
Step 200
200
#FFC7D9
oklch(88.4% 0.067 357.4)
-
Step 300
300
#FF9FC1
oklch(80.9% 0.12 357.4)
-
Step 400
400
#FF5CA1
oklch(70.7% 0.206 357.6)
-
Step 500
500 (this color)
#FF0490
oklch(65.1% 0.264 357.6)
-
Step 600
600
#CF0074
oklch(55.6% 0.227 357.4)
-
Step 700
700
#AF0061
oklch(49% 0.2 357.5)
-
Step 800
800
#91004F
oklch(42.7% 0.174 357.7)
-
Step 900
900
#7A0042
oklch(37.7% 0.154 357.4)
-
Step 950
950
#4B0127
oklch(27% 0.109 357)
#FF0490 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #576A92 | 0.303 |
| Deuteranopia (no green cones) | #96948B | 0.267 |
| Tritanopia (no blue cones) | #FF0055 | 0.083 |
| Achromatopsia (no color) | #858585 | 0.267 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #FF0490
#FF0490
oklch(65.1% 0.264 357.6)
- #00A78F
#00A78F
oklch(65.1% 0.12 177.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #FF0490, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Pink #FF1493 ΔE 0.006
- Strong Pink #FF0789 ΔE 0.011
- Neon Pink #F72585 ΔE 0.026
- Shocking Pink #FE02A2 ΔE 0.028
- Rose #FF006E ΔE 0.049
- Barbie Pink #FE46A5 ΔE 0.050
- Bright Pink #FE01B1 ΔE 0.051
- Paradise Pink #EF476F ΔE 0.081
Use #FF0490 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.