#FD77B0
Closest named color: Bubblegum (#FF6CB5). oklch(74.2% 0.173 355.4), rgb(253, 119, 176).
Aa
Black text reads best on this color (8.44:1).
About this color
#FD77B0 is a medium-light, vivid pink. In OKLCH its lightness is 74%, its chroma 0.173 and its hue 355°. Its hue sits on the warm side of the wheel. The nearest named color is Bubblegum (#FF6CB5), ΔE 0.025 away. Black text reads best on it, at 8.44:1.
| Hue family | Pinks |
| Lightness | medium-light (74%) |
| Chroma | vivid (0.173) |
| Temperature | warm |
| Nearest name | Bubblegum (#FF6CB5) |
| Black text | 8.44:1 |
| White text | 2.48:1 |
Values
| HEX | #FD77B0 |
| RGB | rgb(253, 119, 176) |
| HSL | hsl(334, 97%, 73%) |
| OKLCH | oklch(74.2% 0.173 355.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #FD77B0 | 2.48:1 | Fails | Lc -53.3 | Large or bold text, headings |
| Black text on #FD77B0 | 8.44:1 | AAA | Lc 55.7 | Large or bold text, headings |
| #FD77B0 text on white | 2.48:1 | Fails | Lc 48.3 | Large or bold text, headings |
| #FD77B0 text on black | 8.44:1 | AAA | Lc -53.7 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FCE2EB
oklch(93.6% 0.031 354.7)
-
Step 200
200
#FBC9DB
oklch(88.5% 0.061 354.9)
-
Step 300
300
#F9A3C3
oklch(80.9% 0.109 355.9)
-
Step 400
400 (this color)
#FD77B0
oklch(74.2% 0.173 355.4)
-
Step 500
500
#E7388F
oklch(63.1% 0.221 355.5)
-
Step 600
600
#CE0079
oklch(55.6% 0.228 355.3)
-
Step 700
700
#AF0065
oklch(49.2% 0.201 355.8)
-
Step 800
800
#900053
oklch(42.6% 0.175 355.3)
-
Step 900
900
#760D45
oklch(37.7% 0.144 355.2)
-
Step 950
950
#460C28
oklch(27% 0.091 355.8)
#FD77B0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8A95B2 | 0.190 |
| Deuteranopia (no green cones) | #AEADAD | 0.172 |
| Tritanopia (no blue cones) | #FF6F8C | 0.048 |
| Achromatopsia (no color) | #A4A4A4 | 0.175 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #FD77B0
#FD77B0
oklch(74.2% 0.173 355.4)
- #00C7A7
#00C7A7
oklch(74.1% 0.139 175.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #FD77B0, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubblegum #FF6CB5 ΔE 0.025
- Carnation Pink #FF7FA7 ΔE 0.025
- Bubble Gum Pink #FF69AF ΔE 0.027
- Hot Pink #FF69B4 ΔE 0.030
- Pinky #FC86AA ΔE 0.036
- Bubblegum Pink #FE83CC ΔE 0.041
- Rosa #FE86A4 ΔE 0.042
- Carnation #FD798F ΔE 0.049
Use #FD77B0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.