#FD729B
Closest named color: Carnation (#FD798F). oklch(72.9% 0.173 3.9), rgb(253, 114, 155).
Aa
Black text reads best on this color (8.05:1).
About this color
#FD729B is a medium-light, vivid pink. In OKLCH its lightness is 73%, its chroma 0.173 and its hue 4°. Its hue sits on the warm side of the wheel. The nearest named color is Carnation (#FD798F), ΔE 0.026 away. Black text reads best on it, at 8.05:1.
| Hue family | Pinks |
| Lightness | medium-light (73%) |
| Chroma | vivid (0.173) |
| Temperature | warm |
| Nearest name | Carnation (#FD798F) |
| Black text | 8.05:1 |
| White text | 2.60:1 |
Values
| HEX | #FD729B |
| RGB | rgb(253, 114, 155) |
| HSL | hsl(342, 97%, 72%) |
| OKLCH | oklch(72.9% 0.173 3.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #FD729B | 2.60:1 | Fails | Lc -55.4 | Large or bold text, headings |
| Black text on #FD729B | 8.05:1 | AAA | Lc 53.7 | Large or bold text, headings |
| #FD729B text on white | 2.60:1 | Fails | Lc 50.3 | Large or bold text, headings |
| #FD729B text on black | 8.05:1 | AAA | Lc -51.7 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FFF2F4
oklch(97.2% 0.014 6.7)
-
Step 100
100
#FDE2E7
oklch(93.6% 0.03 5)
-
Step 200
200
#FDC9D4
oklch(88.4% 0.061 4.2)
-
Step 300
300
#FCA3B9
oklch(81% 0.108 3.7)
-
Step 400
400 (this color)
#FD729B
oklch(72.9% 0.173 3.9)
-
Step 500
500
#EC357A
oklch(63.1% 0.221 3.9)
-
Step 600
600
#D20064
oklch(55.6% 0.224 4.1)
-
Step 700
700
#B20054
oklch(49.2% 0.198 3.9)
-
Step 800
800
#930044
oklch(42.7% 0.172 4)
-
Step 900
900
#790939
oklch(37.6% 0.144 3.6)
-
Step 950
950
#480B21
oklch(27% 0.092 4.3)
#FD729B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8B909C | 0.192 |
| Deuteranopia (no green cones) | #AFAA98 | 0.175 |
| Tritanopia (no blue cones) | #FF6481 | 0.037 |
| Achromatopsia (no color) | #A0A0A0 | 0.175 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #FD729B
#FD729B
oklch(72.9% 0.173 3.9)
- #00C1B0
#00C1B0
oklch(72.9% 0.129 183.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #FD729B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Carnation #FD798F ΔE 0.026
- Rosy Pink #F6688E ΔE 0.027
- Carnation Pink #FF7FA7 ΔE 0.028
- Bubble Gum Pink #FF69AF ΔE 0.038
- Medium Pink #F36196 ΔE 0.040
- Pinky #FC86AA ΔE 0.041
- Rosa #FE86A4 ΔE 0.041
- Bubblegum #FF6CB5 ΔE 0.043
Use #FD729B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.