#FD43E0
Closest named color: Bright Magenta (#FF08E8). oklch(70.7% 0.268 335.3), rgb(253, 67, 224).
Aa
Black text reads best on this color (7.05:1).
About this color
#FD43E0 is a medium-light, vivid pink. In OKLCH its lightness is 71%, its chroma 0.268 and its hue 335°. Its hue sits on the warm side of the wheel. The nearest named color is Bright Magenta (#FF08E8), ΔE 0.043 away. Black text reads best on it, at 7.05:1.
| Hue family | Pinks |
| Lightness | medium-light (71%) |
| Chroma | vivid (0.268) |
| Temperature | warm |
| Nearest name | Bright Magenta (#FF08E8) |
| Black text | 7.05:1 |
| White text | 2.97:1 |
Values
| HEX | #FD43E0 |
| RGB | rgb(253, 67, 224) |
| HSL | hsl(309, 98%, 63%) |
| OKLCH | oklch(70.7% 0.268 335.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #FD43E0 | 2.97:1 | Fails | Lc -60.3 | Content text, not long reading |
| Black text on #FD43E0 | 7.05:1 | AAA | Lc 49.1 | Large or bold text, headings |
| #FD43E0 text on white | 2.97:1 | Fails | Lc 54.9 | Large or bold text, headings |
| #FD43E0 text on black | 7.05:1 | AAA | Lc -46.9 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FFF0FB
oklch(97% 0.022 334.9)
-
Step 100
100
#FFDFF6
oklch(93.7% 0.046 336)
-
Step 200
200
#FFC3F0
oklch(88.4% 0.089 335.5)
-
Step 300
300
#FF96E9
oklch(80.8% 0.161 335.1)
-
Step 400
400 (this color)
#FD43E0
oklch(70.7% 0.268 335.3)
-
Step 500
500
#E500C9
oklch(63.1% 0.28 335.4)
-
Step 600
600
#C100AA
oklch(55.6% 0.247 335.1)
-
Step 700
700
#A3008F
oklch(49% 0.218 335.2)
-
Step 800
800
#870076
oklch(42.7% 0.19 335.3)
-
Step 900
900
#720063
oklch(37.8% 0.168 335.5)
-
Step 950
950
#46003D
oklch(27% 0.12 334.9)
#FD43E0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4384E4 | 0.293 |
| Deuteranopia (no green cones) | #869FDC | 0.249 |
| Tritanopia (no blue cones) | #FF528E | 0.130 |
| Achromatopsia (no color) | #969696 | 0.270 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #FD43E0
#FD43E0
oklch(70.7% 0.268 335.3)
- #00BF6F
#00BF6F
oklch(70.7% 0.174 155.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #FD43E0, closest first.
No curated palette has a color within ΔE 0.04 of #FD43E0.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bright Magenta #FF08E8 ΔE 0.043
- Light Magenta #FA5FF7 ΔE 0.047
- Candy Pink #FF63E9 ΔE 0.047
- Violet Pink #FB5FFC ΔE 0.052
- Pink Purple #EF1DE7 ΔE 0.052
- Hot Magenta #F504C9 ΔE 0.056
- Magenta #FF00FF ΔE 0.065
- Heliotrope #D94FF5 ΔE 0.075
Use #FD43E0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.