#EF7968

Closest named color: Salmon (#FA8072). oklch(70.8% 0.149 29.7), rgb(239, 121, 104).

Aa

Black text reads best on this color (7.60:1).

About this color

#EF7968 is a medium-light, vivid red. In OKLCH its lightness is 71%, its chroma 0.149 and its hue 30°. Its hue sits on the warm side of the wheel. The nearest named color is Salmon (#FA8072), ΔE 0.028 away. Black text reads best on it, at 7.60:1.

Hue familyReds
Lightnessmedium-light (71%)
Chromavivid (0.149)
Temperaturewarm
Nearest nameSalmon (#FA8072)
Black text7.60:1
White text2.76:1

Values

HEX#EF7968
RGBrgb(239, 121, 104)
HSLhsl(8, 81%, 67%)
OKLCHoklch(70.8% 0.149 29.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #EF7968 2.76:1 Fails Lc -58.1 Large or bold text, headings
Black text on #EF7968 7.60:1 AAA Lc 51.2 Large or bold text, headings
#EF7968 text on white 2.76:1 Fails Lc 52.8 Large or bold text, headings
#EF7968 text on black 7.60:1 AAA Lc -49.0 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #FEF3F1

    oklch(97.2% 0.012 29.9)

  2. Step 100

    100

    #FBE4DF

    oklch(93.6% 0.026 32.2)

  3. Step 200

    200

    #FACDC5

    oklch(88.5% 0.052 29.9)

  4. Step 300

    300

    #F7AA9D

    oklch(80.9% 0.093 29.9)

  5. Step 400

    400 (this color)

    #EF7968

    oklch(70.8% 0.149 29.7)

  6. Step 500

    500

    #E54E3D

    oklch(63% 0.19 29.7)

  7. Step 600

    600

    #D12619

    oklch(55.6% 0.207 29.6)

  8. Step 700

    700

    #B41409

    oklch(49.1% 0.192 29.7)

  9. Step 800

    800

    #92170E

    oklch(42.6% 0.159 29.6)

  10. Step 900

    900

    #761D14

    oklch(37.8% 0.125 29.8)

  11. Step 950

    950

    #45130D

    oklch(26.9% 0.078 29.9)

Export this scale for Tailwind in the Tailwind colors tool

#EF7968 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#968C660.152
Deuteranopia (no green cones)#B3A5660.140
Tritanopia (no blue cones)#FF65750.053
Achromatopsia (no color)#9C9C9C0.149

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #EF7968

    #EF7968

    oklch(70.8% 0.149 29.7)

  • #00B5CA

    #00B5CA

    oklch(70.8% 0.122 209.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #EF7968

    #EF7968

    oklch(70.8% 0.149 29.7)

  • #E9759D

    #E9759D

    oklch(70.7% 0.149 359.8)

  • #E3872E

    #E3872E

    oklch(70.8% 0.149 59.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #EF7968

    #EF7968

    oklch(70.8% 0.149 29.7)

  • #00BAA3

    #00BAA3

    oklch(70.7% 0.128 179.7)

  • #2BABF3

    #2BABF3

    oklch(70.7% 0.149 239.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #EF7968

    #EF7968

    oklch(70.8% 0.149 29.7)

  • #51BA6D

    #51BA6D

    oklch(70.8% 0.148 149.8)

  • #7D9AFD

    #7D9AFD

    oklch(70.8% 0.149 270)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #EF7968

    #EF7968

    oklch(70.8% 0.149 29.7)

  • #96AD30

    #96AD30

    oklch(70.7% 0.148 119.5)

  • #00B5CA

    #00B5CA

    oklch(70.8% 0.122 209.4)

  • #AF89EF

    #AF89EF

    oklch(70.7% 0.149 299.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EF7968, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #EF7968 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.