#EF77AE
Closest named color: Bubblegum (#FF6CB5). oklch(72.3% 0.159 353), rgb(239, 119, 174).
Aa
Black text reads best on this color (7.92:1).
About this color
#EF77AE is a medium-light, vivid pink. In OKLCH its lightness is 72%, its chroma 0.159 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Bubblegum (#FF6CB5), ΔE 0.036 away. Black text reads best on it, at 7.92:1.
| Hue family | Pinks |
| Lightness | medium-light (72%) |
| Chroma | vivid (0.159) |
| Temperature | warm |
| Nearest name | Bubblegum (#FF6CB5) |
| Black text | 7.92:1 |
| White text | 2.65:1 |
Values
| HEX | #EF77AE |
| RGB | rgb(239, 119, 174) |
| HSL | hsl(333, 79%, 70%) |
| OKLCH | oklch(72.3% 0.159 353) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EF77AE | 2.65:1 | Fails | Lc -56.3 | Large or bold text, headings |
| Black text on #EF77AE | 7.92:1 | AAA | Lc 52.9 | Large or bold text, headings |
| #EF77AE text on white | 2.65:1 | Fails | Lc 51.2 | Large or bold text, headings |
| #EF77AE text on black | 7.92:1 | AAA | Lc -50.8 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE2EB
oklch(93.5% 0.029 352.9)
-
Step 200
200
#F8CBDC
oklch(88.6% 0.055 353.6)
-
Step 300
300
#F3A6C6
oklch(80.9% 0.099 352.9)
-
Step 400
400 (this color)
#EF77AE
oklch(72.3% 0.159 353)
-
Step 500
500
#DF4594
oklch(63.1% 0.203 353)
-
Step 600
600
#CA157E
oklch(55.6% 0.22 353.1)
-
Step 700
700
#AD006A
oklch(49% 0.202 353.1)
-
Step 800
800
#8D0A57
oklch(42.6% 0.17 352.7)
-
Step 900
900
#721748
oklch(37.7% 0.133 352.7)
-
Step 950
950
#43102A
oklch(27% 0.084 352.8)
#EF77AE with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8692B0 | 0.173 |
| Deuteranopia (no green cones) | #A6A7AB | 0.158 |
| Tritanopia (no blue cones) | #FE718C | 0.053 |
| Achromatopsia (no color) | #9F9F9F | 0.160 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EF77AE
#EF77AE
oklch(72.3% 0.159 353)
- #00C19D
#00C19D
oklch(72.3% 0.139 172.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EF77AE, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubblegum #FF6CB5 ΔE 0.036
- Bubble Gum Pink #FF69AF ΔE 0.036
- Hot Pink #FF69B4 ΔE 0.039
- Carnation Pink #FF7FA7 ΔE 0.039
- Pinky #FC86AA ΔE 0.045
- Medium Pink #F36196 ΔE 0.046
- Rosy Pink #F6688E ΔE 0.047
- Rosa #FE86A4 ΔE 0.051
Use #EF77AE in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.