#EF73AD
Closest named color: Bubble Gum Pink (#FF69AF). oklch(71.7% 0.165 352.7), rgb(239, 115, 173).
Aa
Black text reads best on this color (7.72:1).
About this color
#EF73AD is a medium-light, vivid pink. In OKLCH its lightness is 72%, its chroma 0.165 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Bubble Gum Pink (#FF69AF), ΔE 0.032 away. Black text reads best on it, at 7.72:1.
| Hue family | Pinks |
| Lightness | medium-light (72%) |
| Chroma | vivid (0.165) |
| Temperature | warm |
| Nearest name | Bubble Gum Pink (#FF69AF) |
| Black text | 7.72:1 |
| White text | 2.71:1 |
Values
| HEX | #EF73AD |
| RGB | rgb(239, 115, 173) |
| HSL | hsl(332, 79%, 69%) |
| OKLCH | oklch(71.7% 0.165 352.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EF73AD | 2.71:1 | Fails | Lc -57.4 | Large or bold text, headings |
| Black text on #EF73AD | 7.72:1 | AAA | Lc 51.9 | Large or bold text, headings |
| #EF73AD text on white | 2.71:1 | Fails | Lc 52.2 | Large or bold text, headings |
| #EF73AD text on black | 7.72:1 | AAA | Lc -49.7 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FBE2EC
oklch(93.6% 0.03 351.5)
-
Step 200
200
#F9CADC
oklch(88.5% 0.058 353.4)
-
Step 300
300
#F5A5C7
oklch(80.9% 0.103 352.5)
-
Step 400
400 (this color)
#EF73AD
oklch(71.7% 0.165 352.7)
-
Step 500
500
#E14195
oklch(63.1% 0.209 352.7)
-
Step 600
600
#CC047F
oklch(55.5% 0.228 352.7)
-
Step 700
700
#AD006B
oklch(49% 0.203 352.6)
-
Step 800
800
#8F0158
oklch(42.7% 0.176 352.5)
-
Step 900
900
#731448
oklch(37.7% 0.137 352.7)
-
Step 950
950
#440F2A
oklch(27% 0.086 353.1)
#EF73AD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #838FAF | 0.179 |
| Deuteranopia (no green cones) | #A4A5AA | 0.163 |
| Tritanopia (no blue cones) | #FF6D89 | 0.056 |
| Achromatopsia (no color) | #9D9D9D | 0.166 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EF73AD
#EF73AD
oklch(71.7% 0.165 352.7)
- #00BF9B
#00BF9B
oklch(71.7% 0.138 172.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EF73AD, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubble Gum Pink #FF69AF ΔE 0.032
- Bubblegum #FF6CB5 ΔE 0.033
- Hot Pink #FF69B4 ΔE 0.035
- Medium Pink #F36196 ΔE 0.040
- Rosy Pink #F6688E ΔE 0.044
- Carnation Pink #FF7FA7 ΔE 0.044
- Pale Violet Red #DB7093 ΔE 0.051
- Pinky #FC86AA ΔE 0.052
Use #EF73AD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.