#EF68B4
Closest named color: Hot Pink (#FF69B4). oklch(70.5% 0.185 348), rgb(239, 104, 180).
Aa
Black text reads best on this color (7.30:1).
About this color
#EF68B4 is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.185 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Hot Pink (#FF69B4), ΔE 0.030 away. Black text reads best on it, at 7.30:1.
| Hue family | Pinks |
| Lightness | medium-light (70%) |
| Chroma | vivid (0.185) |
| Temperature | warm |
| Nearest name | Hot Pink (#FF69B4) |
| Black text | 7.30:1 |
| White text | 2.87:1 |
Values
| HEX | #EF68B4 |
| RGB | rgb(239, 104, 180) |
| HSL | hsl(326, 81%, 67%) |
| OKLCH | oklch(70.5% 0.185 348) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EF68B4 | 2.87:1 | Fails | Lc -59.6 | Large or bold text, headings |
| Black text on #EF68B4 | 7.30:1 | AAA | Lc 49.7 | Large or bold text, headings |
| #EF68B4 text on white | 2.87:1 | Fails | Lc 54.3 | Large or bold text, headings |
| #EF68B4 text on black | 7.30:1 | AAA | Lc -47.5 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF1F7
oklch(97% 0.016 347.6)
-
Step 100
100
#FCE1EE
oklch(93.5% 0.034 347.1)
-
Step 200
200
#FAC9E1
oklch(88.5% 0.063 347.5)
-
Step 300
300
#F8A2CE
oklch(81% 0.115 347.9)
-
Step 400
400 (this color)
#EF68B4
oklch(70.5% 0.185 348)
-
Step 500
500
#E630A2
oklch(63.1% 0.236 348)
-
Step 600
600
#CA008B
oklch(55.6% 0.234 347.8)
-
Step 700
700
#AB0075
oklch(49.1% 0.206 347.8)
-
Step 800
800
#8D0060
oklch(42.6% 0.179 347.7)
-
Step 900
900
#760550
oklch(37.7% 0.155 347.8)
-
Step 950
950
#460A2F
oklch(27.1% 0.098 348)
#EF68B4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #778AB6 | 0.200 |
| Deuteranopia (no green cones) | #9CA1B1 | 0.181 |
| Tritanopia (no blue cones) | #FE6486 | 0.071 |
| Achromatopsia (no color) | #989898 | 0.187 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EF68B4
#EF68B4
oklch(70.5% 0.185 348)
- #00BC8F
#00BC8F
oklch(70.6% 0.143 168)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EF68B4, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Hot Pink #FF69B4 ΔE 0.030
- Bubble Gum Pink #FF69AF ΔE 0.031
- Bubblegum #FF6CB5 ΔE 0.031
- Medium Pink #F36196 ΔE 0.043
- Pale Magenta #D767AD ΔE 0.045
- Barbie Pink #FE46A5 ΔE 0.055
- Rosy Pink #F6688E ΔE 0.058
- Orchid #DA70D6 ΔE 0.061
Use #EF68B4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.