#EF68AE
Closest named color: Bubble Gum Pink (#FF69AF). oklch(70.3% 0.182 350.5), rgb(239, 104, 174).
Aa
Black text reads best on this color (7.26:1).
About this color
#EF68AE is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.182 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Bubble Gum Pink (#FF69AF), ΔE 0.029 away. Black text reads best on it, at 7.26:1.
| Hue family | Pinks |
| Lightness | medium-light (70%) |
| Chroma | vivid (0.182) |
| Temperature | warm |
| Nearest name | Bubble Gum Pink (#FF69AF) |
| Black text | 7.26:1 |
| White text | 2.89:1 |
Values
| HEX | #EF68AE |
| RGB | rgb(239, 104, 174) |
| HSL | hsl(329, 81%, 67%) |
| OKLCH | oklch(70.3% 0.182 350.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EF68AE | 2.89:1 | Fails | Lc -59.9 | Large or bold text, headings |
| Black text on #EF68AE | 7.26:1 | AAA | Lc 49.5 | Large or bold text, headings |
| #EF68AE text on white | 2.89:1 | Fails | Lc 54.6 | Large or bold text, headings |
| #EF68AE text on black | 7.26:1 | AAA | Lc -47.3 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F7
oklch(97.2% 0.014 350.1)
-
Step 100
100
#FCE1ED
oklch(93.5% 0.033 349.1)
-
Step 200
200
#FBC9DF
oklch(88.6% 0.063 350.2)
-
Step 300
300
#F9A2CA
oklch(81% 0.114 350.8)
-
Step 400
400 (this color)
#EF68AE
oklch(70.3% 0.182 350.5)
-
Step 500
500
#E7329C
oklch(63.1% 0.232 350.4)
-
Step 600
600
#CC0085
oklch(55.7% 0.232 350.5)
-
Step 700
700
#AC0070
oklch(49.1% 0.205 350.2)
-
Step 800
800
#8E005B
oklch(42.6% 0.177 350.6)
-
Step 900
900
#76074C
oklch(37.7% 0.151 350.3)
-
Step 950
950
#460A2C
oklch(27% 0.096 351)
#EF68AE with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7989B0 | 0.198 |
| Deuteranopia (no green cones) | #9EA1AB | 0.179 |
| Tritanopia (no blue cones) | #FF6383 | 0.067 |
| Achromatopsia (no color) | #989898 | 0.183 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EF68AE
#EF68AE
oklch(70.3% 0.182 350.5)
- #00BA93
#00BA93
oklch(70.2% 0.138 170.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EF68AE, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubble Gum Pink #FF69AF ΔE 0.029
- Hot Pink #FF69B4 ΔE 0.030
- Bubblegum #FF6CB5 ΔE 0.032
- Medium Pink #F36196 ΔE 0.034
- Pale Magenta #D767AD ΔE 0.044
- Rosy Pink #F6688E ΔE 0.049
- Barbie Pink #FE46A5 ΔE 0.055
- Pale Violet Red #DB7093 ΔE 0.057
Use #EF68AE in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.