#EF66AD
Closest named color: Bubble Gum Pink (#FF69AF). oklch(70% 0.184 350.7), rgb(239, 102, 173).
Aa
Black text reads best on this color (7.17:1).
About this color
#EF66AD is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.184 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Bubble Gum Pink (#FF69AF), ΔE 0.031 away. Black text reads best on it, at 7.17:1.
| Hue family | Pinks |
| Lightness | medium-light (70%) |
| Chroma | vivid (0.184) |
| Temperature | warm |
| Nearest name | Bubble Gum Pink (#FF69AF) |
| Black text | 7.17:1 |
| White text | 2.92:1 |
Values
| HEX | #EF66AD |
| RGB | rgb(239, 102, 173) |
| HSL | hsl(329, 81%, 67%) |
| OKLCH | oklch(70% 0.184 350.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EF66AD | 2.92:1 | Fails | Lc -60.3 | Content text, not long reading |
| Black text on #EF66AD | 7.17:1 | AAA | Lc 49.0 | Large or bold text, headings |
| #EF66AD text on white | 2.92:1 | Fails | Lc 55.0 | Large or bold text, headings |
| #EF66AD text on black | 7.17:1 | AAA | Lc -46.8 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF1F7
oklch(97% 0.016 347.6)
-
Step 100
100
#FCE1ED
oklch(93.5% 0.033 349.1)
-
Step 200
200
#FBC8DF
oklch(88.4% 0.065 349.7)
-
Step 300
300
#F9A1CA
oklch(80.8% 0.115 350.5)
-
Step 400
400 (this color)
#EF66AD
oklch(70% 0.184 350.7)
-
Step 500
500
#E82F9B
oklch(63.1% 0.235 350.8)
-
Step 600
600
#CC0084
oklch(55.6% 0.231 350.8)
-
Step 700
700
#AC006F
oklch(49% 0.204 350.6)
-
Step 800
800
#8F005B
oklch(42.8% 0.178 350.9)
-
Step 900
900
#77044C
oklch(37.7% 0.154 350.5)
-
Step 950
950
#46092C
oklch(26.9% 0.097 350.8)
#EF66AD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7788AF | 0.202 |
| Deuteranopia (no green cones) | #9DA0AA | 0.182 |
| Tritanopia (no blue cones) | #FF6082 | 0.066 |
| Achromatopsia (no color) | #979797 | 0.186 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EF66AD
#EF66AD
oklch(70% 0.184 350.7)
- #00B992
#00B992
oklch(69.9% 0.138 170.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EF66AD, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubble Gum Pink #FF69AF ΔE 0.031
- Hot Pink #FF69B4 ΔE 0.031
- Medium Pink #F36196 ΔE 0.033
- Bubblegum #FF6CB5 ΔE 0.034
- Pale Magenta #D767AD ΔE 0.043
- Rosy Pink #F6688E ΔE 0.049
- Barbie Pink #FE46A5 ΔE 0.052
- Pale Violet Red #DB7093 ΔE 0.058
Use #EF66AD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.