#EF64AE
Closest named color: Bubble Gum Pink (#FF69AF). oklch(69.8% 0.187 350), rgb(239, 100, 174).
Aa
Black text reads best on this color (7.10:1).
About this color
#EF64AE is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.187 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Bubble Gum Pink (#FF69AF), ΔE 0.033 away. Black text reads best on it, at 7.10:1.
| Hue family | Pinks |
| Lightness | medium-light (70%) |
| Chroma | vivid (0.187) |
| Temperature | warm |
| Nearest name | Bubble Gum Pink (#FF69AF) |
| Black text | 7.10:1 |
| White text | 2.95:1 |
Values
| HEX | #EF64AE |
| RGB | rgb(239, 100, 174) |
| HSL | hsl(328, 81%, 66%) |
| OKLCH | oklch(69.8% 0.187 350) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EF64AE | 2.95:1 | Fails | Lc -60.7 | Content text, not long reading |
| Black text on #EF64AE | 7.10:1 | AAA | Lc 48.7 | Large or bold text, headings |
| #EF64AE text on white | 2.95:1 | Fails | Lc 55.4 | Large or bold text, headings |
| #EF64AE text on black | 7.10:1 | AAA | Lc -46.4 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF1F7
oklch(97% 0.016 347.6)
-
Step 100
100
#FDE1ED
oklch(93.6% 0.034 350)
-
Step 200
200
#FCC8DF
oklch(88.5% 0.066 350.2)
-
Step 300
300
#FAA1CB
oklch(80.9% 0.117 350.2)
-
Step 400
400 (this color)
#EF64AE
oklch(69.8% 0.187 350)
-
Step 500
500
#E92B9D
oklch(63.1% 0.24 350.1)
-
Step 600
600
#CB0086
oklch(55.5% 0.232 349.9)
-
Step 700
700
#AC0071
oklch(49.1% 0.205 349.8)
-
Step 800
800
#8E005C
oklch(42.6% 0.178 350.1)
-
Step 900
900
#77014D
oklch(37.6% 0.156 349.7)
-
Step 950
950
#46082D
oklch(26.9% 0.099 349.6)
#EF64AE with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7587B0 | 0.205 |
| Deuteranopia (no green cones) | #9C9FAB | 0.184 |
| Tritanopia (no blue cones) | #FF5F81 | 0.070 |
| Achromatopsia (no color) | #969696 | 0.189 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EF64AE
#EF64AE
oklch(69.8% 0.187 350)
- #00B990
#00B990
oklch(69.9% 0.139 169.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EF64AE, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubble Gum Pink #FF69AF ΔE 0.033
- Hot Pink #FF69B4 ΔE 0.033
- Medium Pink #F36196 ΔE 0.035
- Bubblegum #FF6CB5 ΔE 0.035
- Pale Magenta #D767AD ΔE 0.043
- Barbie Pink #FE46A5 ΔE 0.049
- Rosy Pink #F6688E ΔE 0.053
- Pale Violet Red #DB7093 ΔE 0.061
Use #EF64AE in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.