#EE72BD
Closest named color: Bubblegum (#FF6CB5). oklch(72% 0.174 345.1), rgb(238, 114, 189).
Aa
Black text reads best on this color (7.77:1).
About this color
#EE72BD is a medium-light, vivid pink. In OKLCH its lightness is 72%, its chroma 0.174 and its hue 345°. Its hue sits on the warm side of the wheel. The nearest named color is Bubblegum (#FF6CB5), ΔE 0.032 away. Black text reads best on it, at 7.77:1.
| Hue family | Pinks |
| Lightness | medium-light (72%) |
| Chroma | vivid (0.174) |
| Temperature | warm |
| Nearest name | Bubblegum (#FF6CB5) |
| Black text | 7.77:1 |
| White text | 2.70:1 |
Values
| HEX | #EE72BD |
| RGB | rgb(238, 114, 189) |
| HSL | hsl(324, 78%, 69%) |
| OKLCH | oklch(72% 0.174 345.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EE72BD | 2.70:1 | Fails | Lc -57.1 | Large or bold text, headings |
| Black text on #EE72BD | 7.77:1 | AAA | Lc 52.2 | Large or bold text, headings |
| #EE72BD text on white | 2.70:1 | Fails | Lc 51.9 | Large or bold text, headings |
| #EE72BD text on black | 7.77:1 | AAA | Lc -50.0 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F8
oklch(97.1% 0.014 343.2)
-
Step 100
100
#FAE2EF
oklch(93.6% 0.031 343.8)
-
Step 200
200
#F8CAE2
oklch(88.6% 0.06 345.7)
-
Step 300
300
#F3A4D1
oklch(80.9% 0.109 344.6)
-
Step 400
400 (this color)
#EE72BD
oklch(72% 0.174 345.1)
-
Step 500
500
#DF3CA7
oklch(63.1% 0.223 345.2)
-
Step 600
600
#C80092
oklch(55.5% 0.236 344.9)
-
Step 700
700
#AA007B
oklch(49.2% 0.209 345.1)
-
Step 800
800
#8C0065
oklch(42.7% 0.182 344.9)
-
Step 900
900
#721153
oklch(37.8% 0.145 344.9)
-
Step 950
950
#430D30
oklch(26.9% 0.092 345.3)
#EE72BD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7C90BF | 0.187 |
| Deuteranopia (no green cones) | #9EA5BA | 0.168 |
| Tritanopia (no blue cones) | #FC718F | 0.071 |
| Achromatopsia (no color) | #9D9D9D | 0.176 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EE72BD
#EE72BD
oklch(72% 0.174 345.1)
- #00C18D
#00C18D
oklch(71.9% 0.15 165.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EE72BD, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubblegum #FF6CB5 ΔE 0.032
- Hot Pink #FF69B4 ΔE 0.033
- Bubble Gum Pink #FF69AF ΔE 0.036
- Bubblegum Pink #FE83CC ΔE 0.049
- Pale Magenta #D767AD ΔE 0.053
- Lavender Pink #DD85D7 ΔE 0.053
- Orchid #DA70D6 ΔE 0.054
- Medium Pink #F36196 ΔE 0.057
Use #EE72BD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.