#ED40AC
Closest named color: Barbie Pink (#FE46A5). oklch(65.8% 0.231 347.1), rgb(237, 64, 172).
Aa
Black text reads best on this color (5.92:1).
About this color
#ED40AC is a medium-light, vivid red. In OKLCH its lightness is 66%, its chroma 0.231 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Barbie Pink (#FE46A5), ΔE 0.039 away. Black text reads best on it, at 5.92:1.
| Hue family | Reds |
| Lightness | medium-light (66%) |
| Chroma | vivid (0.231) |
| Temperature | warm |
| Nearest name | Barbie Pink (#FE46A5) |
| Black text | 5.92:1 |
| White text | 3.54:1 |
Values
| HEX | #ED40AC |
| RGB | rgb(237, 64, 172) |
| HSL | hsl(323, 83%, 59%) |
| OKLCH | oklch(65.8% 0.231 347.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #ED40AC | 3.54:1 | AA large text | Lc -67.2 | Content text, not long reading |
| Black text on #ED40AC | 5.92:1 | AA | Lc 42.4 | Non-text elements, placeholder text |
| #ED40AC text on white | 3.54:1 | AA large text | Lc 61.7 | Content text, not long reading |
| #ED40AC text on black | 5.92:1 | AA | Lc -40.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F7
oklch(97.2% 0.014 350.1)
-
Step 100
100
#FBE2EE
oklch(93.6% 0.031 347.1)
-
Step 200
200
#F9C9E1
oklch(88.5% 0.062 346.9)
-
Step 300
300
#F6A3CF
oklch(81% 0.112 346.8)
-
Step 400
400
#ED6BB6
oklch(70.7% 0.18 347)
-
Step 500
500 (this color)
#ED40AC
oklch(65.8% 0.231 347.1)
-
Step 600
600
#CA008D
oklch(55.7% 0.235 347.1)
-
Step 700
700
#AB0077
oklch(49.2% 0.207 347)
-
Step 800
800
#8D0061
oklch(42.7% 0.18 347.2)
-
Step 900
900
#740A51
oklch(37.6% 0.151 346.6)
-
Step 950
950
#450B2F
oklch(27% 0.096 347.4)
#ED40AC with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5875AF | 0.257 |
| Deuteranopia (no green cones) | #8C93A8 | 0.225 |
| Tritanopia (no blue cones) | #FD3A71 | 0.092 |
| Achromatopsia (no color) | #888888 | 0.233 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #ED40AC
#ED40AC
oklch(65.8% 0.231 347.1)
- #00AB80
#00AB80
oklch(65.8% 0.135 167.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #ED40AC, closest first.
No curated palette has a color within ΔE 0.04 of #ED40AC.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Barbie Pink #FE46A5 ΔE 0.039
- Shocking Pink #FE02A2 ΔE 0.046
- Bright Pink #FE01B1 ΔE 0.048
- Deep Pink #FF1493 ΔE 0.052
- Electric Pink #FF0490 ΔE 0.057
- Neon Pink #F72585 ΔE 0.060
- Strong Pink #FF0789 ΔE 0.063
- Hot Magenta #F504C9 ΔE 0.066
Use #ED40AC in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.