#ED407B
Closest named color: Paradise Pink (#EF476F). oklch(64.1% 0.212 5.1), rgb(237, 64, 123).
Aa
Black text reads best on this color (5.62:1).
About this color
#ED407B is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.212 and its hue 5°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.024 away. Black text reads best on it, at 5.62:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.212) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.62:1 |
| White text | 3.73:1 |
Values
| HEX | #ED407B |
| RGB | rgb(237, 64, 123) |
| HSL | hsl(340, 83%, 59%) |
| OKLCH | oklch(64.1% 0.212 5.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #ED407B | 3.73:1 | AA large text | Lc -69.1 | Content text, not long reading |
| Black text on #ED407B | 5.62:1 | AA | Lc 40.5 | Non-text elements, placeholder text |
| #ED407B text on white | 3.73:1 | AA large text | Lc 63.6 | Content text, not long reading |
| #ED407B text on black | 5.62:1 | AA | Lc -38.1 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F4
oklch(97.1% 0.013 5.8)
-
Step 100
100
#FDE2E7
oklch(93.6% 0.03 5)
-
Step 200
200
#FCCAD4
oklch(88.5% 0.058 4.9)
-
Step 300
300
#FAA4B7
oklch(80.8% 0.104 5.2)
-
Step 400
400
#F26E93
oklch(70.6% 0.165 4.7)
-
Step 500
500 (this color)
#ED407B
oklch(64.1% 0.212 5.1)
-
Step 600
600
#D20061
oklch(55.5% 0.223 5.2)
-
Step 700
700
#B20051
oklch(49.1% 0.197 5.2)
-
Step 800
800
#930042
oklch(42.7% 0.171 5.1)
-
Step 900
900
#781038
oklch(37.8% 0.138 4.8)
-
Step 950
950
#470D21
oklch(27% 0.088 4.6)
#ED407B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #696E7C | 0.238 |
| Deuteranopia (no green cones) | #979177 | 0.216 |
| Tritanopia (no blue cones) | #FF1A59 | 0.055 |
| Achromatopsia (no color) | #848484 | 0.213 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #ED407B
#ED407B
oklch(64.1% 0.212 5.1)
- #00A295
#00A295
oklch(64% 0.113 184.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #ED407B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.024
- Neon Pink #F72585 ΔE 0.036
- Warm Pink #FB5581 ΔE 0.046
- Rose #FF006E ΔE 0.047
- Red Pink #FA2A55 ΔE 0.053
- Strong Pink #FF0789 ΔE 0.055
- Medium Pink #F36196 ΔE 0.059
- Pink Red #F5054F ΔE 0.061
Use #ED407B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.