#ED3774
Closest named color: Paradise Pink (#EF476F). oklch(63.2% 0.218 6.5), rgb(237, 55, 116).
Aa
Black text reads best on this color (5.39:1).
About this color
#ED3774 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.218 and its hue 7°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.027 away. Black text reads best on it, at 5.39:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.218) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.39:1 |
| White text | 3.88:1 |
Values
| HEX | #ED3774 |
| RGB | rgb(237, 55, 116) |
| HSL | hsl(340, 83%, 57%) |
| OKLCH | oklch(63.2% 0.218 6.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #ED3774 | 3.88:1 | AA large text | Lc -70.3 | Content text, not long reading |
| Black text on #ED3774 | 5.39:1 | AA | Lc 39.3 | Non-text elements, placeholder text |
| #ED3774 text on white | 3.88:1 | AA large text | Lc 64.8 | Content text, not long reading |
| #ED3774 text on black | 5.39:1 | AA | Lc -36.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FFF2F4
oklch(97.2% 0.014 6.7)
-
Step 100
100
#FDE2E6
oklch(93.6% 0.03 7.5)
-
Step 200
200
#FDCAD3
oklch(88.6% 0.059 6.5)
-
Step 300
300
#FCA3B5
oklch(80.8% 0.107 6.6)
-
Step 400
400
#F56C8F
oklch(70.7% 0.17 6.6)
-
Step 500
500 (this color)
#ED3774
oklch(63.2% 0.218 6.5)
-
Step 600
600
#D3005E
oklch(55.6% 0.223 6.5)
-
Step 700
700
#B2004E
oklch(49% 0.197 6.6)
-
Step 800
800
#94003F
oklch(42.8% 0.171 6.9)
-
Step 900
900
#7A0B35
oklch(37.8% 0.143 6.7)
-
Step 950
950
#480C1F
oklch(27.1% 0.09 6.9)
#ED3774 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #666A75 | 0.246 |
| Deuteranopia (no green cones) | #968E70 | 0.222 |
| Tritanopia (no blue cones) | #FF0052 | 0.054 |
| Achromatopsia (no color) | #818181 | 0.220 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #ED3774
#ED3774
oklch(63.2% 0.218 6.5)
- #009F94
#009F94
oklch(63.2% 0.111 186.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #ED3774, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.027
- Neon Pink #F72585 ΔE 0.036
- Rose #FF006E ΔE 0.040
- Red Pink #FA2A55 ΔE 0.046
- Pink Red #F5054F ΔE 0.050
- Cerise #DE0C62 ΔE 0.053
- Strong Pink #FF0789 ΔE 0.054
- Warm Pink #FB5581 ΔE 0.055
Use #ED3774 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.