#EC74AD
Closest named color: Bubble Gum Pink (#FF69AF). oklch(71.4% 0.16 352.1), rgb(236, 116, 173).
Aa
Black text reads best on this color (7.66:1).
About this color
#EC74AD is a medium-light, vivid pink. In OKLCH its lightness is 71%, its chroma 0.160 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Bubble Gum Pink (#FF69AF), ΔE 0.037 away. Black text reads best on it, at 7.66:1.
| Hue family | Pinks |
| Lightness | medium-light (71%) |
| Chroma | vivid (0.160) |
| Temperature | warm |
| Nearest name | Bubble Gum Pink (#FF69AF) |
| Black text | 7.66:1 |
| White text | 2.73:1 |
Values
| HEX | #EC74AD |
| RGB | rgb(236, 116, 173) |
| HSL | hsl(332, 76%, 69%) |
| OKLCH | oklch(71.4% 0.16 352.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EC74AD | 2.73:1 | Fails | Lc -57.7 | Large or bold text, headings |
| Black text on #EC74AD | 7.66:1 | AAA | Lc 51.5 | Large or bold text, headings |
| #EC74AD text on white | 2.73:1 | Fails | Lc 52.5 | Large or bold text, headings |
| #EC74AD text on black | 7.66:1 | AAA | Lc -49.4 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE2EC
oklch(93.5% 0.029 350.5)
-
Step 200
200
#F8CBDD
oklch(88.6% 0.056 352.3)
-
Step 300
300
#F3A6C7
oklch(80.9% 0.099 352.2)
-
Step 400
400 (this color)
#EC74AD
oklch(71.4% 0.16 352.1)
-
Step 500
500
#DF4496
oklch(63.1% 0.205 352.1)
-
Step 600
600
#CA1380
oklch(55.6% 0.222 352.3)
-
Step 700
700
#AD006C
oklch(49.1% 0.203 352.2)
-
Step 800
800
#8D0958
oklch(42.6% 0.171 352.2)
-
Step 900
900
#721749
oklch(37.8% 0.133 352)
-
Step 950
950
#43102B
oklch(27% 0.084 351.6)
#EC74AD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #838FAF | 0.174 |
| Deuteranopia (no green cones) | #A2A4AA | 0.159 |
| Tritanopia (no blue cones) | #FB6F89 | 0.056 |
| Achromatopsia (no color) | #9C9C9C | 0.162 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EC74AD
#EC74AD
oklch(71.4% 0.16 352.1)
- #00BE99
#00BE99
oklch(71.4% 0.138 172.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EC74AD, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubble Gum Pink #FF69AF ΔE 0.037
- Bubblegum #FF6CB5 ΔE 0.038
- Hot Pink #FF69B4 ΔE 0.039
- Medium Pink #F36196 ΔE 0.042
- Rosy Pink #F6688E ΔE 0.046
- Carnation Pink #FF7FA7 ΔE 0.047
- Pale Violet Red #DB7093 ΔE 0.048
- Pale Magenta #D767AD ΔE 0.051
Use #EC74AD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.