#EC73B8
Closest named color: Bubblegum (#FF6CB5). oklch(71.7% 0.168 346.8), rgb(236, 115, 184).
Aa
Black text reads best on this color (7.71:1).
About this color
#EC73B8 is a medium-light, vivid pink. In OKLCH its lightness is 72%, its chroma 0.168 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Bubblegum (#FF6CB5), ΔE 0.034 away. Black text reads best on it, at 7.71:1.
| Hue family | Pinks |
| Lightness | medium-light (72%) |
| Chroma | vivid (0.168) |
| Temperature | warm |
| Nearest name | Bubblegum (#FF6CB5) |
| Black text | 7.71:1 |
| White text | 2.72:1 |
Values
| HEX | #EC73B8 |
| RGB | rgb(236, 115, 184) |
| HSL | hsl(326, 76%, 69%) |
| OKLCH | oklch(71.7% 0.168 346.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EC73B8 | 2.72:1 | Fails | Lc -57.5 | Large or bold text, headings |
| Black text on #EC73B8 | 7.71:1 | AAA | Lc 51.8 | Large or bold text, headings |
| #EC73B8 text on white | 2.72:1 | Fails | Lc 52.2 | Large or bold text, headings |
| #EC73B8 text on black | 7.71:1 | AAA | Lc -49.6 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FAE2EE
oklch(93.6% 0.031 346)
-
Step 200
200
#F7CAE1
oklch(88.4% 0.059 346.2)
-
Step 300
300
#F3A5CE
oklch(80.9% 0.105 346.9)
-
Step 400
400 (this color)
#EC73B8
oklch(71.7% 0.168 346.8)
-
Step 500
500
#DE41A2
oklch(63.1% 0.214 347)
-
Step 600
600
#C9058D
oklch(55.6% 0.233 346.9)
-
Step 700
700
#AB0077
oklch(49.2% 0.207 347)
-
Step 800
800
#8D0162
oklch(42.8% 0.18 346.8)
-
Step 900
900
#711450
oklch(37.7% 0.14 346.6)
-
Step 950
950
#430F2F
oklch(27.1% 0.088 346.8)
#EC73B8 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7E90BA | 0.181 |
| Deuteranopia (no green cones) | #9FA4B5 | 0.163 |
| Tritanopia (no blue cones) | #FA718D | 0.066 |
| Achromatopsia (no color) | #9D9D9D | 0.169 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EC73B8
#EC73B8
oklch(71.7% 0.168 346.8)
- #00C090
#00C090
oklch(71.7% 0.147 167)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EC73B8, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubblegum #FF6CB5 ΔE 0.034
- Hot Pink #FF69B4 ΔE 0.036
- Bubble Gum Pink #FF69AF ΔE 0.037
- Pale Magenta #D767AD ΔE 0.049
- Medium Pink #F36196 ΔE 0.052
- Bubblegum Pink #FE83CC ΔE 0.053
- Lavender Pink #DD85D7 ΔE 0.055
- Carnation Pink #FF7FA7 ΔE 0.056
Use #EC73B8 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.