#EC4439
Closest named color: Imperial Red (#E63946). oklch(63% 0.206 28.3), rgb(236, 68, 57).
Aa
Black text reads best on this color (5.45:1).
About this color
#EC4439 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.206 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Imperial Red (#E63946), ΔE 0.029 away. Black text reads best on it, at 5.45:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.206) |
| Temperature | warm |
| Nearest name | Imperial Red (#E63946) |
| Black text | 5.45:1 |
| White text | 3.85:1 |
Values
| HEX | #EC4439 |
| RGB | rgb(236, 68, 57) |
| HSL | hsl(4, 82%, 57%) |
| OKLCH | oklch(63% 0.206 28.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EC4439 | 3.85:1 | AA large text | Lc -70.1 | Content text, not long reading |
| Black text on #EC4439 | 5.45:1 | AA | Lc 39.4 | Non-text elements, placeholder text |
| #EC4439 text on white | 3.85:1 | AA large text | Lc 64.6 | Content text, not long reading |
| #EC4439 text on black | 5.45:1 | AA | Lc -37.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F0
oklch(97% 0.013 28.9)
-
Step 100
100
#FDE3DF
oklch(93.6% 0.029 28.1)
-
Step 200
200
#FCCCC5
oklch(88.5% 0.056 27.9)
-
Step 300
300
#FBA89C
oklch(81% 0.1 28.5)
-
Step 400
400
#F57365
oklch(70.7% 0.162 28.1)
-
Step 500
500 (this color)
#EC4439
oklch(63% 0.206 28.3)
-
Step 600
600
#D80910
oklch(55.7% 0.225 28.3)
-
Step 700
700
#B80008
oklch(49.2% 0.201 28.3)
-
Step 800
800
#970307
oklch(42.6% 0.173 28.3)
-
Step 900
900
#791612
oklch(37.6% 0.134 28.1)
-
Step 950
950
#48100C
oklch(27.1% 0.086 28.3)
#EC4439 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #766A36 | 0.220 |
| Deuteranopia (no green cones) | #9F8F32 | 0.201 |
| Tritanopia (no blue cones) | #FF0043 | 0.058 |
| Achromatopsia (no color) | #828282 | 0.208 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EC4439
#EC4439
oklch(63% 0.206 28.3)
- #009BAC
#009BAC
oklch(63.1% 0.109 208.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EC4439, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Imperial Red #E63946 ΔE 0.029
- Vermillion #F4320C ΔE 0.029
- Orangey Red #FA4224 ΔE 0.030
- Tomato Red #EC2D01 ΔE 0.034
- Red Pantone #EF233C ΔE 0.038
- Red Orange #FD3C06 ΔE 0.039
- Pale Red #D9544D ΔE 0.040
- Strawberry #FB2943 ΔE 0.040
Use #EC4439 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.