#EC4344
Closest named color: Imperial Red (#E63946). oklch(63.1% 0.206 25), rgb(236, 67, 68).
Aa
Black text reads best on this color (5.45:1).
About this color
#EC4344 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.206 and its hue 25°. Its hue sits on the warm side of the wheel. The nearest named color is Imperial Red (#E63946), ΔE 0.021 away. Black text reads best on it, at 5.45:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.206) |
| Temperature | warm |
| Nearest name | Imperial Red (#E63946) |
| Black text | 5.45:1 |
| White text | 3.85:1 |
Values
| HEX | #EC4344 |
| RGB | rgb(236, 67, 68) |
| HSL | hsl(360, 82%, 59%) |
| OKLCH | oklch(63.1% 0.206 25) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #EC4344 | 3.85:1 | AA large text | Lc -70.1 | Content text, not long reading |
| Black text on #EC4344 | 5.45:1 | AA | Lc 39.4 | Non-text elements, placeholder text |
| #EC4344 text on white | 3.85:1 | AA large text | Lc 64.6 | Content text, not long reading |
| #EC4344 text on black | 5.45:1 | AA | Lc -37.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FFF2F1
oklch(97.1% 0.014 22.8)
-
Step 100
100
#FDE3E0
oklch(93.6% 0.029 25.6)
-
Step 200
200
#FCCCC7
oklch(88.6% 0.055 25.2)
-
Step 300
300
#FBA7A0
oklch(80.9% 0.101 24.8)
-
Step 400
400
#F5736C
oklch(70.8% 0.161 25.1)
-
Step 500
500 (this color)
#EC4344
oklch(63.1% 0.206 25)
-
Step 600
600
#D70524
oklch(55.5% 0.223 25)
-
Step 700
700
#B7001C
oklch(49.1% 0.199 25)
-
Step 800
800
#970216
oklch(42.7% 0.172 25)
-
Step 900
900
#791519
oklch(37.6% 0.134 24.8)
-
Step 950
950
#48100F
oklch(27.1% 0.085 25.7)
#EC4344 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #746B42 | 0.222 |
| Deuteranopia (no green cones) | #9E8F3E | 0.204 |
| Tritanopia (no blue cones) | #FF0045 | 0.053 |
| Achromatopsia (no color) | #828282 | 0.207 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #EC4344
#EC4344
oklch(63.1% 0.206 25)
- #009CA8
#009CA8
oklch(63.2% 0.108 204.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #EC4344, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Imperial Red #E63946 ΔE 0.021
- Red Pantone #EF233C ΔE 0.033
- Strawberry #FB2943 ΔE 0.035
- Orangey Red #FA4224 ΔE 0.037
- Vermillion #F4320C ΔE 0.037
- Pinky Red #FC2647 ΔE 0.039
- Pale Red #D9544D ΔE 0.039
- Light Red #FF474C ΔE 0.039
Use #EC4344 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.