#E978AF
Closest named color: Bubblegum (#FF6CB5). oklch(71.7% 0.152 351.1), rgb(233, 120, 175).
Aa
Black text reads best on this color (7.77:1).
About this color
#E978AF is a medium-light, vivid pink. In OKLCH its lightness is 72%, its chroma 0.152 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Bubblegum (#FF6CB5), ΔE 0.044 away. Black text reads best on it, at 7.77:1.
| Hue family | Pinks |
| Lightness | medium-light (72%) |
| Chroma | vivid (0.152) |
| Temperature | warm |
| Nearest name | Bubblegum (#FF6CB5) |
| Black text | 7.77:1 |
| White text | 2.70:1 |
Values
| HEX | #E978AF |
| RGB | rgb(233, 120, 175) |
| HSL | hsl(331, 72%, 69%) |
| OKLCH | oklch(71.7% 0.152 351.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E978AF | 2.70:1 | Fails | Lc -57.2 | Large or bold text, headings |
| Black text on #E978AF | 7.77:1 | AAA | Lc 52.0 | Large or bold text, headings |
| #E978AF text on white | 2.70:1 | Fails | Lc 52.0 | Large or bold text, headings |
| #E978AF text on black | 7.77:1 | AAA | Lc -49.9 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#F9E3EC
oklch(93.6% 0.027 350.9)
-
Step 200
200
#F6CBDD
oklch(88.4% 0.054 351.2)
-
Step 300
300
#F1A7C8
oklch(80.9% 0.096 351.1)
-
Step 400
400 (this color)
#E978AF
oklch(71.7% 0.152 351.1)
-
Step 500
500
#DB4A97
oklch(63.1% 0.195 351.4)
-
Step 600
600
#C62282
oklch(55.7% 0.211 351.2)
-
Step 700
700
#AA0F6E
oklch(49.1% 0.196 350.9)
-
Step 800
800
#8A1459
oklch(42.6% 0.162 351.3)
-
Step 900
900
#6F1B4A
oklch(37.7% 0.127 350.6)
-
Step 950
950
#42122B
oklch(27.1% 0.08 351.5)
#E978AF with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8591B1 | 0.164 |
| Deuteranopia (no green cones) | #A2A5AC | 0.151 |
| Tritanopia (no blue cones) | #F7748C | 0.054 |
| Achromatopsia (no color) | #9D9D9D | 0.153 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E978AF
#E978AF
oklch(71.7% 0.152 351.1)
- #00BF98
#00BF98
oklch(71.6% 0.14 171.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E978AF, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubblegum #FF6CB5 ΔE 0.044
- Bubble Gum Pink #FF69AF ΔE 0.045
- Hot Pink #FF69B4 ΔE 0.047
- Carnation Pink #FF7FA7 ΔE 0.047
- Pale Violet Red #DB7093 ΔE 0.048
- Medium Pink #F36196 ΔE 0.050
- Pinky #FC86AA ΔE 0.051
- Rosy Pink #F6688E ΔE 0.051
Use #E978AF in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.