#E977BD
Closest named color: Bubblegum (#FF6CB5). oklch(72% 0.162 344.2), rgb(233, 119, 189).
Aa
Black text reads best on this color (7.83:1).
About this color
#E977BD is a medium-light, vivid pink. In OKLCH its lightness is 72%, its chroma 0.162 and its hue 344°. Its hue sits on the warm side of the wheel. The nearest named color is Bubblegum (#FF6CB5), ΔE 0.041 away. Black text reads best on it, at 7.83:1.
| Hue family | Pinks |
| Lightness | medium-light (72%) |
| Chroma | vivid (0.162) |
| Temperature | warm |
| Nearest name | Bubblegum (#FF6CB5) |
| Black text | 7.83:1 |
| White text | 2.67:1 |
Values
| HEX | #E977BD |
| RGB | rgb(233, 119, 189) |
| HSL | hsl(323, 72%, 69%) |
| OKLCH | oklch(72% 0.162 344.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E977BD | 2.67:1 | Fails | Lc -56.8 | Large or bold text, headings |
| Black text on #E977BD | 7.83:1 | AAA | Lc 52.4 | Large or bold text, headings |
| #E977BD text on white | 2.67:1 | Fails | Lc 51.6 | Large or bold text, headings |
| #E977BD text on black | 7.83:1 | AAA | Lc -50.3 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F8
oklch(97.1% 0.014 343.2)
-
Step 100
100
#F9E3EF
oklch(93.7% 0.029 343.6)
-
Step 200
200
#F5CBE2
oklch(88.5% 0.056 344.2)
-
Step 300
300
#F0A6D0
oklch(80.9% 0.102 344.6)
-
Step 400
400 (this color)
#E977BD
oklch(72% 0.162 344.2)
-
Step 500
500
#D946A7
oklch(63% 0.207 344.2)
-
Step 600
600
#C41992
oklch(55.5% 0.224 344.2)
-
Step 700
700
#A9017C
oklch(49.1% 0.209 344.4)
-
Step 800
800
#890D65
oklch(42.6% 0.173 344.2)
-
Step 900
900
#6F1852
oklch(37.7% 0.135 344.7)
-
Step 950
950
#411130
oklch(27% 0.084 344.5)
#E977BD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7F92BF | 0.172 |
| Deuteranopia (no green cones) | #9EA5BA | 0.156 |
| Tritanopia (no blue cones) | #F67792 | 0.067 |
| Achromatopsia (no color) | #9E9E9E | 0.163 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E977BD
#E977BD
oklch(72% 0.162 344.2)
- #00C28B
#00C28B
oklch(72.1% 0.153 164.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E977BD, closest first.
No curated palette has a color within ΔE 0.04 of #E977BD.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bubblegum #FF6CB5 ΔE 0.041
- Hot Pink #FF69B4 ΔE 0.044
- Lavender Pink #DD85D7 ΔE 0.045
- Bubble Gum Pink #FF69AF ΔE 0.045
- Bubblegum Pink #FE83CC ΔE 0.050
- Pale Magenta #D767AD ΔE 0.052
- Orchid #DA70D6 ΔE 0.053
- Carnation Pink #FF7FA7 ΔE 0.059
Use #E977BD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.