#E969AA
Closest named color: Medium Pink (#F36196). oklch(69.4% 0.173 350.9), rgb(233, 105, 170).
Aa
Black text reads best on this color (7.06:1).
About this color
#E969AA is a medium-light, vivid pink. In OKLCH its lightness is 69%, its chroma 0.173 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Pink (#F36196), ΔE 0.033 away. Black text reads best on it, at 7.06:1.
| Hue family | Pinks |
| Lightness | medium-light (69%) |
| Chroma | vivid (0.173) |
| Temperature | warm |
| Nearest name | Medium Pink (#F36196) |
| Black text | 7.06:1 |
| White text | 2.97:1 |
Values
| HEX | #E969AA |
| RGB | rgb(233, 105, 170) |
| HSL | hsl(330, 74%, 66%) |
| OKLCH | oklch(69.4% 0.173 350.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E969AA | 2.97:1 | Fails | Lc -61.1 | Content text, not long reading |
| Black text on #E969AA | 7.06:1 | AAA | Lc 48.3 | Large or bold text, headings |
| #E969AA text on white | 2.97:1 | Fails | Lc 55.7 | Large or bold text, headings |
| #E969AA text on black | 7.06:1 | AAA | Lc -46.1 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F7
oklch(97.2% 0.014 350.1)
-
Step 100
100
#FBE2EC
oklch(93.6% 0.03 351.5)
-
Step 200
200
#F9CADE
oklch(88.5% 0.059 350.9)
-
Step 300
300
#F6A4C9
oklch(80.9% 0.107 351.1)
-
Step 400
400 (this color)
#E969AA
oklch(69.4% 0.173 350.9)
-
Step 500
500
#E33A9A
oklch(63% 0.221 350.7)
-
Step 600
600
#CC0084
oklch(55.6% 0.231 350.8)
-
Step 700
700
#AD006F
oklch(49.2% 0.205 350.9)
-
Step 800
800
#8F005B
oklch(42.8% 0.178 350.9)
-
Step 900
900
#740F4B
oklch(37.6% 0.144 350.7)
-
Step 950
950
#450D2C
oklch(27.1% 0.091 351)
#E969AA with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7988AC | 0.188 |
| Deuteranopia (no green cones) | #9B9EA7 | 0.171 |
| Tritanopia (no blue cones) | #F86482 | 0.062 |
| Achromatopsia (no color) | #969696 | 0.174 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E969AA
#E969AA
oklch(69.4% 0.173 350.9)
- #00B791
#00B791
oklch(69.4% 0.136 170.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E969AA, closest first.
No curated palette has a color within ΔE 0.04 of #E969AA.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Pink #F36196 ΔE 0.033
- Pale Magenta #D767AD ΔE 0.034
- Bubble Gum Pink #FF69AF ΔE 0.040
- Hot Pink #FF69B4 ΔE 0.042
- Bubblegum #FF6CB5 ΔE 0.043
- Pale Violet Red #DB7093 ΔE 0.047
- Rosy Pink #F6688E ΔE 0.047
- Barbie Pink #FE46A5 ΔE 0.061
Use #E969AA in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.