#E968CC
Closest named color: Orchid (#DA70D6). oklch(70.6% 0.196 337), rgb(233, 104, 204).
Aa
Black text reads best on this color (7.31:1).
About this color
#E968CC is a medium-light, vivid pink. In OKLCH its lightness is 71%, its chroma 0.196 and its hue 337°. Its hue sits on the warm side of the wheel. The nearest named color is Orchid (#DA70D6), ΔE 0.031 away. Black text reads best on it, at 7.31:1.
| Hue family | Pinks |
| Lightness | medium-light (71%) |
| Chroma | vivid (0.196) |
| Temperature | warm |
| Nearest name | Orchid (#DA70D6) |
| Black text | 7.31:1 |
| White text | 2.87:1 |
Values
| HEX | #E968CC |
| RGB | rgb(233, 104, 204) |
| HSL | hsl(313, 75%, 66%) |
| OKLCH | oklch(70.6% 0.196 337) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E968CC | 2.87:1 | Fails | Lc -59.6 | Large or bold text, headings |
| Black text on #E968CC | 7.31:1 | AAA | Lc 49.8 | Large or bold text, headings |
| #E968CC text on white | 2.87:1 | Fails | Lc 54.3 | Large or bold text, headings |
| #E968CC text on black | 7.31:1 | AAA | Lc -47.5 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF1F9
oklch(97% 0.017 337.6)
-
Step 100
100
#FAE1F3
oklch(93.5% 0.036 335.7)
-
Step 200
200
#F7C9EA
oklch(88.5% 0.067 336.5)
-
Step 300
300
#F3A1DD
oklch(80.8% 0.123 337.1)
-
Step 400
400 (this color)
#E968CC
oklch(70.6% 0.196 337)
-
Step 500
500
#DF2EBF
oklch(63.2% 0.25 337)
-
Step 600
600
#C300A6
oklch(55.7% 0.245 336.9)
-
Step 700
700
#A5008C
oklch(49.2% 0.217 337)
-
Step 800
800
#880073
oklch(42.7% 0.188 337)
-
Step 900
900
#720360
oklch(37.7% 0.164 337.1)
-
Step 950
950
#430938
oklch(27% 0.103 337.1)
#E968CC with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6B8CCF | 0.204 |
| Deuteranopia (no green cones) | #90A0C9 | 0.183 |
| Tritanopia (no blue cones) | #F46D91 | 0.094 |
| Achromatopsia (no color) | #989898 | 0.198 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E968CC
#E968CC
oklch(70.6% 0.196 337)
- #00BE74
#00BE74
oklch(70.5% 0.168 157)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E968CC, closest first.
No curated palette has a color within ΔE 0.04 of #E968CC.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Orchid #DA70D6 ΔE 0.031
- Purply Pink #F075E6 ΔE 0.043
- Pale Magenta #D767AD ΔE 0.055
- Hot Pink #FF69B4 ΔE 0.056
- Bubblegum #FF6CB5 ΔE 0.057
- Candy Pink #FF63E9 ΔE 0.057
- Lavender Pink #DD85D7 ΔE 0.060
- Bubble Gum Pink #FF69AF ΔE 0.061
Use #E968CC in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.