#E968BF
Closest named color: Pale Magenta (#D767AD). oklch(70.1% 0.187 341.9), rgb(233, 104, 191).
Aa
Black text reads best on this color (7.19:1).
About this color
#E968BF is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.187 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.041 away. Black text reads best on it, at 7.19:1.
| Hue family | Pinks |
| Lightness | medium-light (70%) |
| Chroma | vivid (0.187) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.19:1 |
| White text | 2.91:1 |
Values
| HEX | #E968BF |
| RGB | rgb(233, 104, 191) |
| HSL | hsl(320, 75%, 66%) |
| OKLCH | oklch(70.1% 0.187 341.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E968BF | 2.91:1 | Fails | Lc -60.3 | Content text, not long reading |
| Black text on #E968BF | 7.19:1 | AAA | Lc 49.1 | Large or bold text, headings |
| #E968BF text on white | 2.91:1 | Fails | Lc 55.0 | Large or bold text, headings |
| #E968BF text on black | 7.19:1 | AAA | Lc -46.9 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F8
oklch(97.1% 0.014 343.2)
-
Step 100
100
#FBE1F0
oklch(93.5% 0.034 342.2)
-
Step 200
200
#F8C9E5
oklch(88.5% 0.064 342)
-
Step 300
300
#F5A2D6
oklch(80.9% 0.117 342)
-
Step 400
400 (this color)
#E968BF
oklch(70.1% 0.187 341.9)
-
Step 500
500
#E133B1
oklch(63.1% 0.239 341.9)
-
Step 600
600
#C6009A
oklch(55.6% 0.24 341.6)
-
Step 700
700
#A80081
oklch(49.1% 0.211 342.1)
-
Step 800
800
#8B006A
oklch(42.7% 0.184 342.2)
-
Step 900
900
#730858
oklch(37.7% 0.156 342)
-
Step 950
950
#440B34
oklch(27.1% 0.099 341.7)
#E968BF with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #708AC2 | 0.199 |
| Deuteranopia (no green cones) | #959FBC | 0.178 |
| Tritanopia (no blue cones) | #F6698B | 0.082 |
| Achromatopsia (no color) | #979797 | 0.188 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E968BF
#E968BF
oklch(70.1% 0.187 341.9)
- #00BB80
#00BB80
oklch(70% 0.154 161.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E968BF, closest first.
No curated palette has a color within ΔE 0.04 of #E968BF.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.041
- Orchid #DA70D6 ΔE 0.043
- Hot Pink #FF69B4 ΔE 0.045
- Bubblegum #FF6CB5 ΔE 0.046
- Bubble Gum Pink #FF69AF ΔE 0.048
- Purply Pink #F075E6 ΔE 0.059
- Medium Pink #F36196 ΔE 0.061
- Lavender Pink #DD85D7 ΔE 0.063
Use #E968BF in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.