#E968A9
Closest named color: Medium Pink (#F36196). oklch(69.3% 0.174 351.2), rgb(233, 104, 169).
Aa
Black text reads best on this color (7.01:1).
About this color
#E968A9 is a medium-light, vivid pink. In OKLCH its lightness is 69%, its chroma 0.174 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Pink (#F36196), ΔE 0.032 away. Black text reads best on it, at 7.01:1.
| Hue family | Pinks |
| Lightness | medium-light (69%) |
| Chroma | vivid (0.174) |
| Temperature | warm |
| Nearest name | Medium Pink (#F36196) |
| Black text | 7.01:1 |
| White text | 2.99:1 |
Values
| HEX | #E968A9 |
| RGB | rgb(233, 104, 169) |
| HSL | hsl(330, 75%, 66%) |
| OKLCH | oklch(69.3% 0.174 351.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E968A9 | 2.99:1 | Fails | Lc -61.3 | Content text, not long reading |
| Black text on #E968A9 | 7.01:1 | AAA | Lc 48.1 | Large or bold text, headings |
| #E968A9 text on white | 2.99:1 | Fails | Lc 56.0 | Large or bold text, headings |
| #E968A9 text on black | 7.01:1 | AAA | Lc -45.8 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F7
oklch(97.2% 0.014 350.1)
-
Step 100
100
#FCE2EC
oklch(93.7% 0.031 352.4)
-
Step 200
200
#FAC9DE
oklch(88.5% 0.061 350.8)
-
Step 300
300
#F7A3C9
oklch(80.9% 0.109 351.1)
-
Step 400
400 (this color)
#E968A9
oklch(69.3% 0.174 351.2)
-
Step 500
500
#E43999
oklch(63.1% 0.222 351.2)
-
Step 600
600
#CC0083
oklch(55.6% 0.231 351.2)
-
Step 700
700
#AD006E
oklch(49.2% 0.204 351.3)
-
Step 800
800
#8F005A
oklch(42.7% 0.177 351.4)
-
Step 900
900
#750E4B
oklch(37.8% 0.145 351)
-
Step 950
950
#450C2C
oklch(27% 0.093 350.8)
#E968A9 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7887AB | 0.190 |
| Deuteranopia (no green cones) | #9B9EA6 | 0.172 |
| Tritanopia (no blue cones) | #F86381 | 0.062 |
| Achromatopsia (no color) | #959595 | 0.175 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E968A9
#E968A9
oklch(69.3% 0.174 351.2)
- #00B791
#00B791
oklch(69.4% 0.136 170.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E968A9, closest first.
No curated palette has a color within ΔE 0.04 of #E968A9.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Pink #F36196 ΔE 0.032
- Pale Magenta #D767AD ΔE 0.034
- Bubble Gum Pink #FF69AF ΔE 0.041
- Hot Pink #FF69B4 ΔE 0.043
- Bubblegum #FF6CB5 ΔE 0.044
- Pale Violet Red #DB7093 ΔE 0.046
- Rosy Pink #F6688E ΔE 0.047
- Barbie Pink #FE46A5 ΔE 0.060
Use #E968A9 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.