#E963B4
Closest named color: Pale Magenta (#D767AD). oklch(69.1% 0.187 345.8), rgb(233, 99, 180).
Aa
Black text reads best on this color (6.90:1).
About this color
#E963B4 is a medium-light, vivid pink. In OKLCH its lightness is 69%, its chroma 0.187 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.034 away. Black text reads best on it, at 6.90:1.
| Hue family | Pinks |
| Lightness | medium-light (69%) |
| Chroma | vivid (0.187) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 6.90:1 |
| White text | 3.03:1 |
Values
| HEX | #E963B4 |
| RGB | rgb(233, 99, 180) |
| HSL | hsl(324, 75%, 65%) |
| OKLCH | oklch(69.1% 0.187 345.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E963B4 | 3.03:1 | AA large text | Lc -61.9 | Content text, not long reading |
| Black text on #E963B4 | 6.90:1 | AA | Lc 47.5 | Large or bold text, headings |
| #E963B4 text on white | 3.03:1 | AA large text | Lc 56.5 | Large or bold text, headings |
| #E963B4 text on black | 6.90:1 | AA | Lc -45.2 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF1F8
oklch(97% 0.017 343.6)
-
Step 100
100
#FCE1EF
oklch(93.6% 0.035 345.1)
-
Step 200
200
#FAC9E2
oklch(88.6% 0.064 346.4)
-
Step 300
300
#F7A1D1
oklch(80.8% 0.118 345.5)
-
Step 400
400 (this color)
#E963B4
oklch(69.1% 0.187 345.8)
-
Step 500
500
#E52FA8
oklch(63.1% 0.239 345.7)
-
Step 600
600
#C90090
oklch(55.6% 0.236 345.8)
-
Step 700
700
#AA0079
oklch(49.1% 0.208 345.9)
-
Step 800
800
#8D0064
oklch(42.8% 0.181 345.8)
-
Step 900
900
#750453
oklch(37.6% 0.156 345.6)
-
Step 950
950
#450930
oklch(26.9% 0.099 346.1)
#E963B4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7086B7 | 0.202 |
| Deuteranopia (no green cones) | #959CB1 | 0.182 |
| Tritanopia (no blue cones) | #F76183 | 0.076 |
| Achromatopsia (no color) | #949494 | 0.189 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E963B4
#E963B4
oklch(69.1% 0.187 345.8)
- #00B786
#00B786
oklch(69.1% 0.144 165.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E963B4, closest first.
No curated palette has a color within ΔE 0.04 of #E963B4.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.034
- Hot Pink #FF69B4 ΔE 0.044
- Bubble Gum Pink #FF69AF ΔE 0.046
- Bubblegum #FF6CB5 ΔE 0.047
- Medium Pink #F36196 ΔE 0.048
- Barbie Pink #FE46A5 ΔE 0.054
- Orchid #DA70D6 ΔE 0.056
- Pale Violet Red #DB7093 ΔE 0.065
Use #E963B4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.