#E94D64
Closest named color: Paradise Pink (#EF476F). oklch(64.2% 0.191 15.9), rgb(233, 77, 100).
Aa
Black text reads best on this color (5.71:1).
About this color
#E94D64 is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.191 and its hue 16°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.022 away. Black text reads best on it, at 5.71:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.191) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.71:1 |
| White text | 3.67:1 |
Values
| HEX | #E94D64 |
| RGB | rgb(233, 77, 100) |
| HSL | hsl(351, 78%, 61%) |
| OKLCH | oklch(64.2% 0.191 15.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E94D64 | 3.67:1 | AA large text | Lc -68.8 | Content text, not long reading |
| Black text on #E94D64 | 5.71:1 | AA | Lc 40.8 | Non-text elements, placeholder text |
| #E94D64 text on white | 3.67:1 | AA large text | Lc 63.3 | Content text, not long reading |
| #E94D64 text on black | 5.71:1 | AA | Lc -38.4 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F2
oklch(97.1% 0.013 17.4)
-
Step 100
100
#FCE3E4
oklch(93.6% 0.028 14.9)
-
Step 200
200
#FACCCD
oklch(88.5% 0.052 16.7)
-
Step 300
300
#F7A8AC
oklch(80.9% 0.094 16)
-
Step 400
400
#EF7581
oklch(70.7% 0.15 15.6)
-
Step 500
500 (this color)
#E94D64
oklch(64.2% 0.191 15.9)
-
Step 600
600
#D11D48
oklch(55.7% 0.209 15.9)
-
Step 700
700
#B40739
oklch(49.1% 0.193 16)
-
Step 800
800
#921130
oklch(42.7% 0.16 15.7)
-
Step 900
900
#751A2A
oklch(37.6% 0.124 15.9)
-
Step 950
950
#451219
oklch(27% 0.078 16.1)
#E94D64 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #747164 | 0.211 |
| Deuteranopia (no green cones) | #9C9160 | 0.193 |
| Tritanopia (no blue cones) | #FE2B56 | 0.048 |
| Achromatopsia (no color) | #858585 | 0.193 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E94D64
#E94D64
oklch(64.2% 0.191 15.9)
- #00A1A2
#00A1A2
oklch(64.2% 0.11 195.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E94D64, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.022
- Pastel Red #DB5856 ΔE 0.038
- Watermelon #FD4659 ΔE 0.038
- Imperial Red #E63946 ΔE 0.040
- Pale Red #D9544D ΔE 0.045
- Red Pink #FA2A55 ΔE 0.045
- Light Red #FF474C ΔE 0.048
- Faded Red #D3494E ΔE 0.051
Use #E94D64 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.