#E7968F

Closest named color: Sweet Salmon (#EB9486). oklch(75.3% 0.099 25.1), rgb(231, 150, 143).

Aa

Black text reads best on this color (9.15:1).

About this color

#E7968F is a medium-light, moderately saturated red. In OKLCH its lightness is 75%, its chroma 0.099 and its hue 25°. Its hue sits on the warm side of the wheel. The nearest named color is Sweet Salmon (#EB9486), ΔE 0.012 away. Black text reads best on it, at 9.15:1.

Hue familyReds
Lightnessmedium-light (75%)
Chromamoderately saturated (0.099)
Temperaturewarm
Nearest nameSweet Salmon (#EB9486)
Black text9.15:1
White text2.29:1

Values

HEX#E7968F
RGBrgb(231, 150, 143)
HSLhsl(5, 65%, 73%)
OKLCHoklch(75.3% 0.099 25.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E7968F 2.29:1 Fails Lc -49.9 Large or bold text, headings
Black text on #E7968F 9.15:1 AAA Lc 58.9 Large or bold text, headings
#E7968F text on white 2.29:1 Fails Lc 45.0 Large or bold text, headings
#E7968F text on black 9.15:1 AAA Lc -57.1 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #FBF3F3

    oklch(97% 0.009 17.3)

  2. Step 100

    100

    #F6E6E4

    oklch(93.7% 0.018 26.1)

  3. Step 200

    200

    #EFD1CE

    oklch(88.5% 0.034 24.6)

  4. Step 300

    300

    #E6B2AD

    oklch(80.9% 0.061 24.8)

  5. Step 400

    400 (this color)

    #E7968F

    oklch(75.3% 0.099 25.1)

  6. Step 500

    500

    #CB6862

    oklch(63.2% 0.127 24.9)

  7. Step 600

    600

    #B64D48

    oklch(55.6% 0.138 25.3)

  8. Step 700

    700

    #9C3D3A

    oklch(49% 0.128 24.8)

  9. Step 800

    800

    #7F3330

    oklch(42.7% 0.106 24.9)

  10. Step 900

    900

    #662E2B

    oklch(37.7% 0.081 24.8)

  11. Step 950

    950

    #3C1B19

    oklch(26.9% 0.052 24.7)

Export this scale for Tailwind in the Tailwind colors tool

#E7968F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#A7A18E0.102
Deuteranopia (no green cones)#BAB18E0.095
Tritanopia (no blue cones)#F78C940.036
Achromatopsia (no color)#ABABAB0.100

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E7968F

    #E7968F

    oklch(75.3% 0.099 25.1)

  • #56C1CD

    #56C1CD

    oklch(75.3% 0.099 205.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E7968F

    #E7968F

    oklch(75.3% 0.099 25.1)

  • #E194B2

    #E194B2

    oklch(75.2% 0.1 354.8)

  • #E09E71

    #E09E71

    oklch(75.3% 0.099 54.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E7968F

    #E7968F

    oklch(75.3% 0.099 25.1)

  • #63C3AB

    #63C3AB

    oklch(75.2% 0.098 175.1)

  • #6CB9E5

    #6CB9E5

    oklch(75.3% 0.099 235.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E7968F

    #E7968F

    oklch(75.3% 0.099 25.1)

  • #87C088

    #87C088

    oklch(75.4% 0.099 144.9)

  • #90AEEE

    #90AEEE

    oklch(75.3% 0.099 264.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E7968F

    #E7968F

    oklch(75.3% 0.099 25.1)

  • #ADB76C

    #ADB76C

    oklch(75.4% 0.099 115)

  • #56C1CD

    #56C1CD

    oklch(75.3% 0.099 205.3)

  • #B3A2E7

    #B3A2E7

    oklch(75.2% 0.099 295.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E7968F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E7968F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.