#E7788D
Closest named color: Pale Violet Red (#DB7093). oklch(70.4% 0.138 9.3), rgb(231, 120, 141).
Aa
Black text reads best on this color (7.46:1).
About this color
#E7788D is a medium-light, moderately saturated red. In OKLCH its lightness is 70%, its chroma 0.138 and its hue 9°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.033 away. Black text reads best on it, at 7.46:1.
| Hue family | Reds |
| Lightness | medium-light (70%) |
| Chroma | moderately saturated (0.138) |
| Temperature | warm |
| Nearest name | Pale Violet Red (#DB7093) |
| Black text | 7.46:1 |
| White text | 2.81:1 |
Values
| HEX | #E7788D |
| RGB | rgb(231, 120, 141) |
| HSL | hsl(349, 70%, 69%) |
| OKLCH | oklch(70.4% 0.138 9.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E7788D | 2.81:1 | Fails | Lc -58.9 | Large or bold text, headings |
| Black text on #E7788D | 7.46:1 | AAA | Lc 50.4 | Large or bold text, headings |
| #E7788D text on white | 2.81:1 | Fails | Lc 53.7 | Large or bold text, headings |
| #E7788D text on black | 7.46:1 | AAA | Lc -48.2 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F4
oklch(97% 0.012 4.7)
-
Step 100
100
#FAE3E6
oklch(93.5% 0.026 8.6)
-
Step 200
200
#F7CDD2
oklch(88.6% 0.048 10)
-
Step 300
300
#F2AAB5
oklch(80.9% 0.086 9.1)
-
Step 400
400 (this color)
#E7788D
oklch(70.4% 0.138 9.3)
-
Step 500
500
#DE5172
oklch(63.2% 0.177 9.5)
-
Step 600
600
#C92D5B
oklch(55.7% 0.192 9.3)
-
Step 700
700
#AD1D4B
oklch(49.1% 0.178 9.1)
-
Step 800
800
#8D1C3D
oklch(42.8% 0.148 9.6)
-
Step 900
900
#711F34
oklch(37.7% 0.115 9.4)
-
Step 950
950
#43141F
oklch(27.1% 0.073 9.1)
#E7788D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8D8D8D | 0.151 |
| Deuteranopia (no green cones) | #A9A28B | 0.139 |
| Tritanopia (no blue cones) | #F86D80 | 0.035 |
| Achromatopsia (no color) | #9A9A9A | 0.139 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E7788D
#E7788D
oklch(70.4% 0.138 9.3)
- #00B7AF
#00B7AF
oklch(70.3% 0.122 189.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E7788D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Violet Red #DB7093 ΔE 0.033
- Light Coral #F08080 ΔE 0.035
- Rosy Pink #F6688E ΔE 0.039
- Carnation #FD798F ΔE 0.040
- Muted Pink #D1768F ΔE 0.040
- Dull Pink #D5869D ΔE 0.042
- Rose Pink #F7879A ΔE 0.047
- Dusty Pink #D58A94 ΔE 0.047
Use #E7788D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.