#E7769A

Closest named color: Pale Violet Red (#DB7093). oklch(70.5% 0.144 1.2), rgb(231, 118, 154).

Aa

Black text reads best on this color (7.45:1).

About this color

#E7769A is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.144 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Violet Red (#DB7093), ΔE 0.027 away. Black text reads best on it, at 7.45:1.

Hue familyPinks
Lightnessmedium-light (70%)
Chromavivid (0.144)
Temperaturewarm
Nearest namePale Violet Red (#DB7093)
Black text7.45:1
White text2.81:1

Values

HEX#E7769A
RGBrgb(231, 118, 154)
HSLhsl(341, 70%, 68%)
OKLCHoklch(70.5% 0.144 1.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E7769A 2.81:1 Fails Lc -59.0 Large or bold text, headings
Black text on #E7769A 7.45:1 AAA Lc 50.3 Large or bold text, headings
#E7769A text on white 2.81:1 Fails Lc 53.7 Large or bold text, headings
#E7769A text on black 7.45:1 AAA Lc -48.1 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #FDF2F5

    oklch(97.1% 0.012 358.8)

  2. Step 100

    100

    #FAE3E9

    oklch(93.6% 0.026 359.9)

  3. Step 200

    200

    #F7CCD7

    oklch(88.5% 0.05 1.1)

  4. Step 300

    300

    #F2A8BD

    oklch(80.8% 0.091 0.8)

  5. Step 400

    400 (this color)

    #E7769A

    oklch(70.5% 0.144 1.2)

  6. Step 500

    500

    #DD4D82

    oklch(63% 0.184 1.3)

  7. Step 600

    600

    #C8276C

    oklch(55.5% 0.2 1.1)

  8. Step 700

    700

    #AD165A

    oklch(49.2% 0.187 1.3)

  9. Step 800

    800

    #8C184A

    oklch(42.7% 0.154 0.9)

  10. Step 900

    900

    #711D3D

    oklch(37.7% 0.12 1.7)

  11. Step 950

    950

    #431324

    oklch(27.1% 0.076 1.7)

Export this scale for Tailwind in the Tailwind colors tool

#E7769A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#888D9B0.158
Deuteranopia (no green cones)#A5A2970.146
Tritanopia (no blue cones)#F76D830.040
Achromatopsia (no color)#9A9A9A0.145

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E7769A

    #E7769A

    oklch(70.5% 0.144 1.2)

  • #00B9A5

    #00B9A5

    oklch(70.5% 0.127 181.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E7769A

    #E7769A

    oklch(70.5% 0.144 1.2)

  • #D27CC9

    #D27CC9

    oklch(70.4% 0.144 330.8)

  • #EC7A66

    #EC7A66

    oklch(70.5% 0.145 31.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E7769A

    #E7769A

    oklch(70.5% 0.144 1.2)

  • #4FB970

    #4FB970

    oklch(70.5% 0.145 151.2)

  • #00B3CB

    #00B3CB

    oklch(70.3% 0.122 211.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E7769A

    #E7769A

    oklch(70.5% 0.144 1.2)

  • #92AD38

    #92AD38

    oklch(70.4% 0.145 121.4)

  • #37A9F1

    #37A9F1

    oklch(70.4% 0.145 241.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E7769A

    #E7769A

    oklch(70.5% 0.144 1.2)

  • #C19B00

    #C19B00

    oklch(70.4% 0.144 91.1)

  • #00B9A5

    #00B9A5

    oklch(70.5% 0.127 181.5)

  • #8099F9

    #8099F9

    oklch(70.5% 0.143 271.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E7769A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E7769A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.