#E77668
Closest named color: Burnt Sienna (#E76F51). oklch(69.3% 0.143 28.6), rgb(231, 118, 104).
Aa
Black text reads best on this color (7.18:1).
About this color
#E77668 is a medium-light, vivid red. In OKLCH its lightness is 69%, its chroma 0.143 and its hue 29°. Its hue sits on the warm side of the wheel. The nearest named color is Burnt Sienna (#E76F51), ΔE 0.026 away. Black text reads best on it, at 7.18:1.
| Hue family | Reds |
| Lightness | medium-light (69%) |
| Chroma | vivid (0.143) |
| Temperature | warm |
| Nearest name | Burnt Sienna (#E76F51) |
| Black text | 7.18:1 |
| White text | 2.92:1 |
Values
| HEX | #E77668 |
| RGB | rgb(231, 118, 104) |
| HSL | hsl(7, 73%, 66%) |
| OKLCH | oklch(69.3% 0.143 28.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E77668 | 2.92:1 | Fails | Lc -60.5 | Content text, not long reading |
| Black text on #E77668 | 7.18:1 | AAA | Lc 48.9 | Large or bold text, headings |
| #E77668 text on white | 2.92:1 | Fails | Lc 55.2 | Large or bold text, headings |
| #E77668 text on black | 7.18:1 | AAA | Lc -46.6 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#FBE4E0
oklch(93.6% 0.026 29.4)
-
Step 200
200
#F8CEC7
oklch(88.6% 0.049 29.1)
-
Step 300
300
#F5ABA0
oklch(80.9% 0.089 28.6)
-
Step 400
400 (this color)
#E77668
oklch(69.3% 0.143 28.6)
-
Step 500
500
#E25245
oklch(63.1% 0.182 28.5)
-
Step 600
600
#CE2D24
oklch(55.6% 0.198 28.7)
-
Step 700
700
#B21C17
oklch(49.2% 0.185 28.5)
-
Step 800
800
#901C16
oklch(42.7% 0.152 28.6)
-
Step 900
900
#742019
oklch(37.8% 0.119 28.7)
-
Step 950
950
#441410
oklch(26.9% 0.075 27.9)
#E77668 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #918866 | 0.147 |
| Deuteranopia (no green cones) | #ADA066 | 0.136 |
| Tritanopia (no blue cones) | #FB6473 | 0.053 |
| Achromatopsia (no color) | #979797 | 0.144 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E77668
#E77668
oklch(69.3% 0.143 28.6)
- #00B0C3
#00B0C3
oklch(69.3% 0.119 208.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E77668, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Burnt Sienna #E76F51 ΔE 0.026
- Dark Peach #DE7E5D ΔE 0.030
- Light Coral #F08080 ΔE 0.037
- Salmon #FA8072 ΔE 0.043
- Orange Pink #FF6F52 ΔE 0.046
- Melon #FF7855 ΔE 0.049
- Pinkish Orange #FF724C ΔE 0.049
- Salmon Pink #FE7B7C ΔE 0.050
Use #E77668 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.