#E771B0
Closest named color: Pale Magenta (#D767AD). oklch(70.5% 0.162 348.8), rgb(231, 113, 176).
Aa
Black text reads best on this color (7.38:1).
About this color
#E771B0 is a medium-light, vivid pink. In OKLCH its lightness is 70%, its chroma 0.162 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.038 away. Black text reads best on it, at 7.38:1.
| Hue family | Pinks |
| Lightness | medium-light (70%) |
| Chroma | vivid (0.162) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.38:1 |
| White text | 2.84:1 |
Values
| HEX | #E771B0 |
| RGB | rgb(231, 113, 176) |
| HSL | hsl(328, 71%, 67%) |
| OKLCH | oklch(70.5% 0.162 348.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E771B0 | 2.84:1 | Fails | Lc -59.3 | Large or bold text, headings |
| Black text on #E771B0 | 7.38:1 | AAA | Lc 50.0 | Large or bold text, headings |
| #E771B0 text on white | 2.84:1 | Fails | Lc 54.0 | Large or bold text, headings |
| #E771B0 text on black | 7.38:1 | AAA | Lc -47.8 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FAE2ED
oklch(93.5% 0.03 348.2)
-
Step 200
200
#F7CBDF
oklch(88.6% 0.056 349.2)
-
Step 300
300
#F2A6CB
oklch(80.9% 0.101 348.9)
-
Step 400
400 (this color)
#E771B0
oklch(70.5% 0.162 348.8)
-
Step 500
500
#DD449D
oklch(63% 0.207 348.9)
-
Step 600
600
#C81388
oklch(55.6% 0.225 348.8)
-
Step 700
700
#AC0073
oklch(49.2% 0.206 349)
-
Step 800
800
#8C095E
oklch(42.7% 0.173 348.7)
-
Step 900
900
#71174D
oklch(37.8% 0.135 348.9)
-
Step 950
950
#43102D
oklch(27.1% 0.086 349.3)
#E771B0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7D8DB2 | 0.175 |
| Deuteranopia (no green cones) | #9DA1AD | 0.159 |
| Tritanopia (no blue cones) | #F56E89 | 0.061 |
| Achromatopsia (no color) | #999999 | 0.163 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E771B0
#E771B0
oklch(70.5% 0.162 348.8)
- #00BB90
#00BB90
oklch(70.4% 0.141 168.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E771B0, closest first.
No curated palette has a color within ΔE 0.04 of #E771B0.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.038
- Bubble Gum Pink #FF69AF ΔE 0.043
- Bubblegum #FF6CB5 ΔE 0.043
- Hot Pink #FF69B4 ΔE 0.044
- Medium Pink #F36196 ΔE 0.044
- Pale Violet Red #DB7093 ΔE 0.047
- Rosy Pink #F6688E ΔE 0.053
- Carnation Pink #FF7FA7 ΔE 0.060
Use #E771B0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.