#E769AE
Closest named color: Pale Magenta (#D767AD). oklch(69.3% 0.173 348.5), rgb(231, 105, 174).
Aa
Black text reads best on this color (7.02:1).
About this color
#E769AE is a medium-light, vivid pink. In OKLCH its lightness is 69%, its chroma 0.173 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.030 away. Black text reads best on it, at 7.02:1.
| Hue family | Pinks |
| Lightness | medium-light (69%) |
| Chroma | vivid (0.173) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 7.02:1 |
| White text | 2.98:1 |
Values
| HEX | #E769AE |
| RGB | rgb(231, 105, 174) |
| HSL | hsl(327, 72%, 66%) |
| OKLCH | oklch(69.3% 0.173 348.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E769AE | 2.98:1 | Fails | Lc -61.3 | Content text, not long reading |
| Black text on #E769AE | 7.02:1 | AAA | Lc 48.1 | Large or bold text, headings |
| #E769AE text on white | 2.98:1 | Fails | Lc 55.9 | Large or bold text, headings |
| #E769AE text on black | 7.02:1 | AAA | Lc -45.8 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F7
oklch(97.2% 0.014 350.1)
-
Step 100
100
#FBE2ED
oklch(93.6% 0.031 349.3)
-
Step 200
200
#F9CAE0
oklch(88.6% 0.06 348.6)
-
Step 300
300
#F5A4CC
oklch(80.9% 0.107 348.7)
-
Step 400
400 (this color)
#E769AE
oklch(69.3% 0.173 348.5)
-
Step 500
500
#E23B9F
oklch(63.1% 0.222 348.7)
-
Step 600
600
#CB0089
oklch(55.7% 0.233 348.8)
-
Step 700
700
#AB0074
oklch(49% 0.206 348.3)
-
Step 800
800
#8E005F
oklch(42.8% 0.179 348.6)
-
Step 900
900
#73104E
oklch(37.7% 0.144 348.4)
-
Step 950
950
#440D2E
oklch(27% 0.092 348.2)
#E769AE with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7788B0 | 0.187 |
| Deuteranopia (no green cones) | #999DAB | 0.169 |
| Tritanopia (no blue cones) | #F56584 | 0.065 |
| Achromatopsia (no color) | #959595 | 0.175 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E769AE
#E769AE
oklch(69.3% 0.173 348.5)
- #00B78C
#00B78C
oklch(69.2% 0.14 168.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E769AE, closest first.
No curated palette has a color within ΔE 0.04 of #E769AE.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.030
- Medium Pink #F36196 ΔE 0.039
- Bubble Gum Pink #FF69AF ΔE 0.043
- Hot Pink #FF69B4 ΔE 0.044
- Bubblegum #FF6CB5 ΔE 0.045
- Pale Violet Red #DB7093 ΔE 0.050
- Rosy Pink #F6688E ΔE 0.055
- Orchid #DA70D6 ΔE 0.062
Use #E769AE in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.