#E768AF
Closest named color: Pale Magenta (#D767AD). oklch(69.2% 0.175 348), rgb(231, 104, 175).
Aa
Black text reads best on this color (6.99:1).
About this color
#E768AF is a medium-light, vivid pink. In OKLCH its lightness is 69%, its chroma 0.175 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.029 away. Black text reads best on it, at 6.99:1.
| Hue family | Pinks |
| Lightness | medium-light (69%) |
| Chroma | vivid (0.175) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 6.99:1 |
| White text | 3.00:1 |
Values
| HEX | #E768AF |
| RGB | rgb(231, 104, 175) |
| HSL | hsl(326, 73%, 66%) |
| OKLCH | oklch(69.2% 0.175 348) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E768AF | 3.00:1 | AA large text | Lc -61.5 | Content text, not long reading |
| Black text on #E768AF | 6.99:1 | AA | Lc 47.9 | Large or bold text, headings |
| #E768AF text on white | 3.00:1 | AA large text | Lc 56.1 | Large or bold text, headings |
| #E768AF text on black | 6.99:1 | AA | Lc -45.7 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FEF2F7
oklch(97.2% 0.014 350.1)
-
Step 100
100
#FBE2EE
oklch(93.6% 0.031 347.1)
-
Step 200
200
#F9C9E0
oklch(88.4% 0.062 348)
-
Step 300
300
#F5A3CD
oklch(80.8% 0.11 347.8)
-
Step 400
400 (this color)
#E768AF
oklch(69.2% 0.175 348)
-
Step 500
500
#E23AA1
oklch(63.1% 0.224 347.9)
-
Step 600
600
#CA008B
oklch(55.6% 0.234 347.8)
-
Step 700
700
#AB0075
oklch(49.1% 0.206 347.8)
-
Step 800
800
#8D0060
oklch(42.6% 0.179 347.7)
-
Step 900
900
#740E4F
oklch(37.8% 0.147 348.1)
-
Step 950
950
#440D2E
oklch(27% 0.092 348.2)
#E768AF with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7687B1 | 0.189 |
| Deuteranopia (no green cones) | #989DAC | 0.171 |
| Tritanopia (no blue cones) | #F56584 | 0.067 |
| Achromatopsia (no color) | #959595 | 0.177 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E768AF
#E768AF
oklch(69.2% 0.175 348)
- #00B78B
#00B78B
oklch(69.2% 0.14 167.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E768AF, closest first.
No curated palette has a color within ΔE 0.04 of #E768AF.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.029
- Medium Pink #F36196 ΔE 0.041
- Bubble Gum Pink #FF69AF ΔE 0.044
- Hot Pink #FF69B4 ΔE 0.044
- Bubblegum #FF6CB5 ΔE 0.046
- Pale Violet Red #DB7093 ΔE 0.052
- Rosy Pink #F6688E ΔE 0.057
- Orchid #DA70D6 ΔE 0.061
Use #E768AF in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.