#E76188
Closest named color: Medium Pink (#F36196). oklch(67.1% 0.169 4.7), rgb(231, 97, 136).
Aa
Black text reads best on this color (6.46:1).
About this color
#E76188 is a medium-light, vivid red. In OKLCH its lightness is 67%, its chroma 0.169 and its hue 5°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Pink (#F36196), ΔE 0.029 away. Black text reads best on it, at 6.46:1.
| Hue family | Reds |
| Lightness | medium-light (67%) |
| Chroma | vivid (0.169) |
| Temperature | warm |
| Nearest name | Medium Pink (#F36196) |
| Black text | 6.46:1 |
| White text | 3.24:1 |
Values
| HEX | #E76188 |
| RGB | rgb(231, 97, 136) |
| HSL | hsl(343, 74%, 64%) |
| OKLCH | oklch(67.1% 0.169 4.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E76188 | 3.24:1 | AA large text | Lc -64.5 | Content text, not long reading |
| Black text on #E76188 | 6.46:1 | AA | Lc 45.0 | Non-text elements, placeholder text |
| #E76188 text on white | 3.24:1 | AA large text | Lc 59.1 | Large or bold text, headings |
| #E76188 text on black | 6.46:1 | AA | Lc -42.6 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#FFF2F4
oklch(97.2% 0.014 6.7)
-
Step 100
100
#FDE2E7
oklch(93.6% 0.03 5)
-
Step 200
200
#FCCAD4
oklch(88.5% 0.058 4.9)
-
Step 300
300
#FBA4B8
oklch(81% 0.105 4.7)
-
Step 400
400 (this color)
#E76188
oklch(67.1% 0.169 4.7)
-
Step 500
500
#EB3879
oklch(63.1% 0.217 4.5)
-
Step 600
600
#D20062
oklch(55.6% 0.223 4.8)
-
Step 700
700
#B20052
oklch(49.1% 0.197 4.8)
-
Step 800
800
#930043
oklch(42.7% 0.172 4.5)
-
Step 900
900
#790D38
oklch(37.8% 0.142 4.7)
-
Step 950
950
#470C21
oklch(26.9% 0.09 4.2)
#E76188 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7B7E89 | 0.187 |
| Deuteranopia (no green cones) | #9E9885 | 0.171 |
| Tritanopia (no blue cones) | #F95270 | 0.045 |
| Achromatopsia (no color) | #8F8F8F | 0.171 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E76188
#E76188
oklch(67.1% 0.169 4.7)
- #00AD9E
#00AD9E
oklch(67.2% 0.119 184)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E76188, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Pink #F36196 ΔE 0.029
- Rosy Pink #F6688E ΔE 0.033
- Pale Violet Red #DB7093 ΔE 0.034
- Warm Pink #FB5581 ΔE 0.038
- Paradise Pink #EF476F ΔE 0.047
- Muted Pink #D1768F ΔE 0.053
- Pale Magenta #D767AD ΔE 0.060
- Dusky Pink #CC7A8B ΔE 0.066
Use #E76188 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.