#E7544E
Closest named color: Pastel Red (#DB5856). oklch(64.2% 0.184 26), rgb(231, 84, 78).
Aa
Black text reads best on this color (5.77:1).
About this color
#E7544E is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.184 and its hue 26°. Its hue sits on the warm side of the wheel. The nearest named color is Pastel Red (#DB5856), ΔE 0.023 away. Black text reads best on it, at 5.77:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.184) |
| Temperature | warm |
| Nearest name | Pastel Red (#DB5856) |
| Black text | 5.77:1 |
| White text | 3.63:1 |
Values
| HEX | #E7544E |
| RGB | rgb(231, 84, 78) |
| HSL | hsl(2, 76%, 61%) |
| OKLCH | oklch(64.2% 0.184 26) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E7544E | 3.63:1 | AA large text | Lc -68.5 | Content text, not long reading |
| Black text on #E7544E | 5.77:1 | AA | Lc 41.1 | Non-text elements, placeholder text |
| #E7544E text on white | 3.63:1 | AA large text | Lc 63.0 | Content text, not long reading |
| #E7544E text on black | 5.77:1 | AA | Lc -38.7 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF3F1
oklch(97.2% 0.012 29.9)
-
Step 100
100
#FBE4E1
oklch(93.7% 0.026 26.5)
-
Step 200
200
#F9CDC8
oklch(88.5% 0.05 25.7)
-
Step 300
300
#F5AAA2
oklch(80.8% 0.09 26)
-
Step 400
400
#ED7970
oklch(70.7% 0.145 25.9)
-
Step 500
500 (this color)
#E7544E
oklch(64.2% 0.184 26)
-
Step 600
600
#CE2A2D
oklch(55.5% 0.199 25.9)
-
Step 700
700
#B21920
oklch(49.1% 0.185 25.9)
-
Step 800
800
#911A1C
oklch(42.8% 0.154 26.1)
-
Step 900
900
#741F1D
oklch(37.7% 0.119 26.1)
-
Step 950
950
#441412
oklch(27% 0.075 25.8)
#E7544E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7B724C | 0.196 |
| Deuteranopia (no green cones) | #A0924A | 0.180 |
| Tritanopia (no blue cones) | #FD3154 | 0.058 |
| Achromatopsia (no color) | #868686 | 0.185 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E7544E
#E7544E
oklch(64.2% 0.184 26)
- #009FAD
#009FAD
oklch(64.1% 0.11 205.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E7544E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pastel Red #DB5856 ΔE 0.023
- Pale Red #D9544D ΔE 0.027
- Imperial Red #E63946 ΔE 0.041
- Light Red #FF474C ΔE 0.045
- Grapefruit #FD5956 ΔE 0.045
- Watermelon #FD4659 ΔE 0.046
- Orangey Red #FA4224 ΔE 0.046
- Dark Coral #CF524E ΔE 0.047
Use #E7544E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.