#E7536D
Closest named color: Paradise Pink (#EF476F). oklch(64.7% 0.183 13.4), rgb(231, 83, 109).
Aa
Black text reads best on this color (5.85:1).
About this color
#E7536D is a medium-light, vivid red. In OKLCH its lightness is 65%, its chroma 0.183 and its hue 13°. Its hue sits on the warm side of the wheel. The nearest named color is Paradise Pink (#EF476F), ΔE 0.023 away. Black text reads best on it, at 5.85:1.
| Hue family | Reds |
| Lightness | medium-light (65%) |
| Chroma | vivid (0.183) |
| Temperature | warm |
| Nearest name | Paradise Pink (#EF476F) |
| Black text | 5.85:1 |
| White text | 3.58:1 |
Values
| HEX | #E7536D |
| RGB | rgb(231, 83, 109) |
| HSL | hsl(349, 76%, 62%) |
| OKLCH | oklch(64.7% 0.183 13.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E7536D | 3.58:1 | AA large text | Lc -68.0 | Content text, not long reading |
| Black text on #E7536D | 5.85:1 | AA | Lc 41.5 | Non-text elements, placeholder text |
| #E7536D text on white | 3.58:1 | AA large text | Lc 62.5 | Content text, not long reading |
| #E7536D text on black | 5.85:1 | AA | Lc -39.2 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F3
oklch(97% 0.012 11)
-
Step 100
100
#FBE3E5
oklch(93.6% 0.026 11.9)
-
Step 200
200
#F8CCCF
oklch(88.4% 0.05 13.5)
-
Step 300
300
#F5A9B0
oklch(81% 0.09 13.2)
-
Step 400
400
#EB7786
oklch(70.6% 0.143 13.3)
-
Step 500
500 (this color)
#E7536D
oklch(64.7% 0.183 13.4)
-
Step 600
600
#CD2750
oklch(55.7% 0.199 13.5)
-
Step 700
700
#B01541
oklch(49% 0.185 13.2)
-
Step 800
800
#8F1836
oklch(42.7% 0.153 13.2)
-
Step 900
900
#731D2F
oklch(37.7% 0.119 13)
-
Step 950
950
#44131B
oklch(27% 0.075 14)
#E7536D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #76746D | 0.202 |
| Deuteranopia (no green cones) | #9C9269 | 0.185 |
| Tritanopia (no blue cones) | #FC395D | 0.046 |
| Achromatopsia (no color) | #878787 | 0.185 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E7536D
#E7536D
oklch(64.7% 0.183 13.4)
- #00A3A1
#00A3A1
oklch(64.7% 0.111 193.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E7536D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Paradise Pink #EF476F ΔE 0.023
- Pastel Red #DB5856 ΔE 0.040
- Watermelon #FD4659 ΔE 0.045
- Warm Pink #FB5581 ΔE 0.046
- Pale Red #D9544D ΔE 0.050
- Imperial Red #E63946 ΔE 0.052
- Red Pink #FA2A55 ΔE 0.055
- Indian Red #CD5C5C ΔE 0.056
Use #E7536D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.