#E7535D
Closest named color: Pastel Red (#DB5856). oklch(64.4% 0.183 20), rgb(231, 83, 93).
Aa
Black text reads best on this color (5.79:1).
About this color
#E7535D is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.183 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Pastel Red (#DB5856), ΔE 0.025 away. Black text reads best on it, at 5.79:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.183) |
| Temperature | warm |
| Nearest name | Pastel Red (#DB5856) |
| Black text | 5.79:1 |
| White text | 3.62:1 |
Values
| HEX | #E7535D |
| RGB | rgb(231, 83, 93) |
| HSL | hsl(356, 76%, 62%) |
| OKLCH | oklch(64.4% 0.183 20) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E7535D | 3.62:1 | AA large text | Lc -68.4 | Content text, not long reading |
| Black text on #E7535D | 5.79:1 | AA | Lc 41.2 | Non-text elements, placeholder text |
| #E7535D text on white | 3.62:1 | AA large text | Lc 62.9 | Content text, not long reading |
| #E7535D text on black | 5.79:1 | AA | Lc -38.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F2
oklch(97% 0.012 17.4)
-
Step 100
100
#FBE3E3
oklch(93.5% 0.026 17.6)
-
Step 200
200
#F9CDCC
oklch(88.6% 0.05 19.7)
-
Step 300
300
#F5AAA9
oklch(81% 0.089 20)
-
Step 400
400
#EC787B
oklch(70.6% 0.143 19.8)
-
Step 500
500 (this color)
#E7535D
oklch(64.4% 0.183 20)
-
Step 600
600
#CE283F
oklch(55.6% 0.199 20.1)
-
Step 700
700
#B21731
oklch(49.2% 0.185 20.2)
-
Step 800
800
#901929
oklch(42.7% 0.153 20.3)
-
Step 900
900
#741E26
oklch(37.8% 0.119 20)
-
Step 950
950
#441316
oklch(26.9% 0.075 20.3)
#E7535D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #79735C | 0.198 |
| Deuteranopia (no green cones) | #9E9259 | 0.183 |
| Tritanopia (no blue cones) | #FC3458 | 0.049 |
| Achromatopsia (no color) | #868686 | 0.184 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E7535D
#E7535D
oklch(64.4% 0.183 20)
- #00A1A7
#00A1A7
oklch(64.4% 0.11 199.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E7535D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pastel Red #DB5856 ΔE 0.025
- Pale Red #D9544D ΔE 0.033
- Paradise Pink #EF476F ΔE 0.037
- Imperial Red #E63946 ΔE 0.041
- Watermelon #FD4659 ΔE 0.041
- Light Red #FF474C ΔE 0.046
- Grapefruit #FD5956 ΔE 0.047
- Faded Red #D3494E ΔE 0.047
Use #E7535D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.