#E74D4E
Closest named color: Pastel Red (#DB5856). oklch(63.4% 0.19 24), rgb(231, 77, 78).
Aa
Black text reads best on this color (5.56:1).
About this color
#E74D4E is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.190 and its hue 24°. Its hue sits on the warm side of the wheel. The nearest named color is Pastel Red (#DB5856), ΔE 0.026 away. Black text reads best on it, at 5.56:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.190) |
| Temperature | warm |
| Nearest name | Pastel Red (#DB5856) |
| Black text | 5.56:1 |
| White text | 3.77:1 |
Values
| HEX | #E74D4E |
| RGB | rgb(231, 77, 78) |
| HSL | hsl(360, 76%, 60%) |
| OKLCH | oklch(63.4% 0.19 24) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E74D4E | 3.77:1 | AA large text | Lc -69.7 | Content text, not long reading |
| Black text on #E74D4E | 5.56:1 | AA | Lc 39.9 | Non-text elements, placeholder text |
| #E74D4E text on white | 3.77:1 | AA large text | Lc 64.2 | Content text, not long reading |
| #E74D4E text on black | 5.56:1 | AA | Lc -37.5 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F1
oklch(97% 0.013 23.2)
-
Step 100
100
#FCE3E1
oklch(93.6% 0.028 23.2)
-
Step 200
200
#FACDC9
oklch(88.6% 0.051 24.1)
-
Step 300
300
#F7A9A3
oklch(80.9% 0.093 24.2)
-
Step 400
400
#EF7772
oklch(70.7% 0.149 24)
-
Step 500
500 (this color)
#E74D4E
oklch(63.4% 0.19 24)
-
Step 600
600
#D12230
oklch(55.6% 0.207 24.1)
-
Step 700
700
#B50E23
oklch(49.2% 0.193 24)
-
Step 800
800
#93141F
oklch(42.8% 0.16 23.9)
-
Step 900
900
#761C1E
oklch(37.8% 0.124 24.3)
-
Step 950
950
#451212
oklch(26.9% 0.079 24.1)
#E74D4E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #776E4D | 0.204 |
| Deuteranopia (no green cones) | #9E904A | 0.188 |
| Tritanopia (no blue cones) | #FD244F | 0.055 |
| Achromatopsia (no color) | #838383 | 0.192 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E74D4E
#E74D4E
oklch(63.4% 0.19 24)
- #009DA8
#009DA8
oklch(63.4% 0.108 203.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E74D4E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pastel Red #DB5856 ΔE 0.026
- Pale Red #D9544D ΔE 0.027
- Imperial Red #E63946 ΔE 0.029
- Faded Red #D3494E ΔE 0.041
- Watermelon #FD4659 ΔE 0.044
- Light Red #FF474C ΔE 0.044
- Dark Coral #CF524E ΔE 0.045
- Red Pantone #EF233C ΔE 0.047
Use #E74D4E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.