#E74995
Closest named color: Neon Pink (#F72585). oklch(64.8% 0.205 354.9), rgb(231, 73, 149).
Aa
Black text reads best on this color (5.78:1).
About this color
#E74995 is a medium-light, vivid red. In OKLCH its lightness is 65%, its chroma 0.205 and its hue 355°. Its hue sits on the warm side of the wheel. The nearest named color is Neon Pink (#F72585), ΔE 0.045 away. Black text reads best on it, at 5.78:1.
| Hue family | Reds |
| Lightness | medium-light (65%) |
| Chroma | vivid (0.205) |
| Temperature | warm |
| Nearest name | Neon Pink (#F72585) |
| Black text | 5.78:1 |
| White text | 3.63:1 |
Values
| HEX | #E74995 |
| RGB | rgb(231, 73, 149) |
| HSL | hsl(331, 77%, 60%) |
| OKLCH | oklch(64.8% 0.205 354.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E74995 | 3.63:1 | AA large text | Lc -68.3 | Content text, not long reading |
| Black text on #E74995 | 5.78:1 | AA | Lc 41.3 | Non-text elements, placeholder text |
| #E74995 text on white | 3.63:1 | AA large text | Lc 62.8 | Content text, not long reading |
| #E74995 text on black | 5.78:1 | AA | Lc -38.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FBE2EB
oklch(93.6% 0.03 353.9)
-
Step 200
200
#F8CBDB
oklch(88.5% 0.055 354.9)
-
Step 300
300
#F5A6C4
oklch(81% 0.1 355.1)
-
Step 400
400
#EB71A6
oklch(70.7% 0.161 354.7)
-
Step 500
500 (this color)
#E74995
oklch(64.8% 0.205 354.9)
-
Step 600
600
#CC0F7A
oklch(55.6% 0.222 354.9)
-
Step 700
700
#AE0067
oklch(49.1% 0.202 354.6)
-
Step 800
800
#8F0654
oklch(42.7% 0.172 354.8)
-
Step 900
900
#731645
oklch(37.7% 0.133 355.1)
-
Step 950
950
#440F29
oklch(27% 0.086 354.3)
#E74995 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #657497 | 0.229 |
| Deuteranopia (no green cones) | #919191 | 0.205 |
| Tritanopia (no blue cones) | #F93B69 | 0.069 |
| Achromatopsia (no color) | #868686 | 0.207 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E74995
#E74995
oklch(64.8% 0.205 354.9)
- #00A68A
#00A68A
oklch(64.7% 0.122 174.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E74995, closest first.
No curated palette has a color within ΔE 0.04 of #E74995.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Neon Pink #F72585 ΔE 0.045
- Barbie Pink #FE46A5 ΔE 0.048
- Medium Pink #F36196 ΔE 0.052
- Deep Pink #FF1493 ΔE 0.058
- Paradise Pink #EF476F ΔE 0.058
- Pale Magenta #D767AD ΔE 0.059
- Strong Pink #FF0789 ΔE 0.060
- Warm Pink #FB5581 ΔE 0.060
Use #E74995 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.