#E74634
Closest named color: Imperial Red (#E63946). oklch(62.4% 0.201 30), rgb(231, 70, 52).
Aa
Black text reads best on this color (5.32:1).
About this color
#E74634 is a medium-light, vivid red. In OKLCH its lightness is 62%, its chroma 0.201 and its hue 30°. Its hue sits on the warm side of the wheel. The nearest named color is Imperial Red (#E63946), ΔE 0.031 away. Black text reads best on it, at 5.32:1.
| Hue family | Reds |
| Lightness | medium-light (62%) |
| Chroma | vivid (0.201) |
| Temperature | warm |
| Nearest name | Imperial Red (#E63946) |
| Black text | 5.32:1 |
| White text | 3.94:1 |
Values
| HEX | #E74634 |
| RGB | rgb(231, 70, 52) |
| HSL | hsl(6, 79%, 55%) |
| OKLCH | oklch(62.4% 0.201 30) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E74634 | 3.94:1 | AA large text | Lc -71.1 | Content text, not long reading |
| Black text on #E74634 | 5.32:1 | AA | Lc 38.5 | Non-text elements, placeholder text |
| #E74634 text on white | 3.94:1 | AA large text | Lc 65.6 | Content text, not long reading |
| #E74634 text on black | 5.32:1 | AA | Lc -36.1 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F0
oklch(97% 0.013 28.9)
-
Step 100
100
#FCE3DF
oklch(93.5% 0.028 28.5)
-
Step 200
200
#FBCDC4
oklch(88.6% 0.054 31)
-
Step 300
300
#F9A99B
oklch(80.9% 0.097 30.3)
-
Step 400
400
#F27663
oklch(70.7% 0.156 30.4)
-
Step 500
500 (this color)
#E74634
oklch(62.4% 0.201 30)
-
Step 600
600
#D51908
oklch(55.6% 0.218 30.1)
-
Step 700
700
#B60C00
oklch(49.1% 0.197 30)
-
Step 800
800
#950D03
oklch(42.6% 0.168 30)
-
Step 900
900
#781910
oklch(37.7% 0.131 29.8)
-
Step 950
950
#47110B
oklch(27% 0.084 29.8)
#E74634 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #756A30 | 0.213 |
| Deuteranopia (no green cones) | #9D8D2D | 0.194 |
| Tritanopia (no blue cones) | #FE0043 | 0.066 |
| Achromatopsia (no color) | #808080 | 0.202 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E74634
#E74634
oklch(62.4% 0.201 30)
- #0098AB
#0098AB
oklch(62.3% 0.108 210.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E74634, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Imperial Red #E63946 ΔE 0.031
- Vermillion #F4320C ΔE 0.032
- Tomato Red #EC2D01 ΔE 0.032
- Pale Red #D9544D ΔE 0.034
- Orangey Red #FA4224 ΔE 0.036
- Deep Orange #DC4D01 ΔE 0.038
- Pastel Red #DB5856 ΔE 0.041
- Red Pantone #EF233C ΔE 0.043
Use #E74634 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.