#E74596
Closest named color: Neon Pink (#F72585). oklch(64.4% 0.21 354), rgb(231, 69, 150).
Aa
Black text reads best on this color (5.68:1).
About this color
#E74596 is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.210 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Neon Pink (#F72585), ΔE 0.043 away. Black text reads best on it, at 5.68:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.210) |
| Temperature | warm |
| Nearest name | Neon Pink (#F72585) |
| Black text | 5.68:1 |
| White text | 3.69:1 |
Values
| HEX | #E74596 |
| RGB | rgb(231, 69, 150) |
| HSL | hsl(330, 77%, 59%) |
| OKLCH | oklch(64.4% 0.21 354) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E74596 | 3.69:1 | AA large text | Lc -68.8 | Content text, not long reading |
| Black text on #E74596 | 5.68:1 | AA | Lc 40.7 | Non-text elements, placeholder text |
| #E74596 text on white | 3.69:1 | AA large text | Lc 63.3 | Content text, not long reading |
| #E74596 text on black | 5.68:1 | AA | Lc -38.3 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FBE2EB
oklch(93.6% 0.03 353.9)
-
Step 200
200
#F9CADC
oklch(88.5% 0.058 353.4)
-
Step 300
300
#F5A5C5
oklch(80.9% 0.102 354)
-
Step 400
400
#EC70A7
oklch(70.7% 0.163 354.2)
-
Step 500
500 (this color)
#E74596
oklch(64.4% 0.21 354)
-
Step 600
600
#CD027C
oklch(55.5% 0.228 354)
-
Step 700
700
#AE0068
oklch(49.1% 0.202 354.2)
-
Step 800
800
#900055
oklch(42.7% 0.176 354.3)
-
Step 900
900
#741446
oklch(37.8% 0.137 354.5)
-
Step 950
950
#440F29
oklch(27% 0.086 354.3)
#E74596 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #627298 | 0.234 |
| Deuteranopia (no green cones) | #8F9092 | 0.210 |
| Tritanopia (no blue cones) | #F93768 | 0.072 |
| Achromatopsia (no color) | #858585 | 0.212 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E74596
#E74596
oklch(64.4% 0.21 354)
- #00A588
#00A588
oklch(64.4% 0.122 174.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E74596, closest first.
No curated palette has a color within ΔE 0.04 of #E74596.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Neon Pink #F72585 ΔE 0.043
- Barbie Pink #FE46A5 ΔE 0.048
- Deep Pink #FF1493 ΔE 0.054
- Electric Pink #FF0490 ΔE 0.057
- Strong Pink #FF0789 ΔE 0.057
- Medium Pink #F36196 ΔE 0.058
- Paradise Pink #EF476F ΔE 0.062
- Shocking Pink #FE02A2 ΔE 0.063
Use #E74596 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.