#E74409
Closest named color: Deep Orange (#DC4D01). oklch(61.9% 0.208 36.2), rgb(231, 68, 9).
Aa
Black text reads best on this color (5.22:1).
About this color
#E74409 is a medium-dark, vivid red. In OKLCH its lightness is 62%, its chroma 0.208 and its hue 36°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Orange (#DC4D01), ΔE 0.024 away. Black text reads best on it, at 5.22:1.
| Hue family | Reds |
| Lightness | medium-dark (62%) |
| Chroma | vivid (0.208) |
| Temperature | warm |
| Nearest name | Deep Orange (#DC4D01) |
| Black text | 5.22:1 |
| White text | 4.01:1 |
Values
| HEX | #E74409 |
| RGB | rgb(231, 68, 9) |
| HSL | hsl(16, 93%, 47%) |
| OKLCH | oklch(61.9% 0.208 36.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E74409 | 4.01:1 | AA large text | Lc -71.5 | Content text, not long reading |
| Black text on #E74409 | 5.22:1 | AA | Lc 38.0 | Non-text elements, placeholder text |
| #E74409 text on white | 4.01:1 | AA large text | Lc 66.0 | Content text, not long reading |
| #E74409 text on black | 5.22:1 | AA | Lc -35.6 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF3EF
oklch(97.2% 0.013 41.2)
-
Step 100
100
#FDE4DD
oklch(93.7% 0.029 36.2)
-
Step 200
200
#FCCDC0
oklch(88.6% 0.056 36)
-
Step 300
300
#FAA993
oklch(80.8% 0.101 35.9)
-
Step 400
400
#F47654
oklch(70.7% 0.163 36.1)
-
Step 500
500 (this color)
#E74409
oklch(61.9% 0.208 36.2)
-
Step 600
600
#CA3800
oklch(55.7% 0.19 36.2)
-
Step 700
700
#AA2E00
oklch(49% 0.167 36.3)
-
Step 800
800
#8D2400
oklch(42.7% 0.146 36.1)
-
Step 900
900
#771D00
oklch(37.8% 0.129 36.2)
-
Step 950
950
#471103
oklch(26.9% 0.086 36.1)
#E74409 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #766800 | 0.214 |
| Deuteranopia (no green cones) | #9E8C00 | 0.192 |
| Tritanopia (no blue cones) | #FF003C | 0.075 |
| Achromatopsia (no color) | #7F7F7F | 0.209 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E74409
#E74409
oklch(61.9% 0.208 36.2)
- #0096B0
#0096B0
oklch(62% 0.11 215.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E74409, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Orange #DC4D01 ΔE 0.024
- Tomato Red #EC2D01 ΔE 0.027
- Vermillion #F4320C ΔE 0.030
- Orangey Red #FA4224 ΔE 0.039
- Red Orange #FD3C06 ΔE 0.041
- Orangered #FE420F ΔE 0.044
- Orange Red #FF4500 ΔE 0.047
- Blood Orange #FE4B03 ΔE 0.048
Use #E74409 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.