#E7439D
Closest named color: Barbie Pink (#FE46A5). oklch(64.5% 0.215 351.2), rgb(231, 67, 157).
Aa
Black text reads best on this color (5.68:1).
About this color
#E7439D is a medium-light, vivid red. In OKLCH its lightness is 65%, its chroma 0.215 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Barbie Pink (#FE46A5), ΔE 0.046 away. Black text reads best on it, at 5.68:1.
| Hue family | Reds |
| Lightness | medium-light (65%) |
| Chroma | vivid (0.215) |
| Temperature | warm |
| Nearest name | Barbie Pink (#FE46A5) |
| Black text | 5.68:1 |
| White text | 3.69:1 |
Values
| HEX | #E7439D |
| RGB | rgb(231, 67, 157) |
| HSL | hsl(327, 77%, 58%) |
| OKLCH | oklch(64.5% 0.215 351.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E7439D | 3.69:1 | AA large text | Lc -68.8 | Content text, not long reading |
| Black text on #E7439D | 5.68:1 | AA | Lc 40.8 | Non-text elements, placeholder text |
| #E7439D text on white | 3.69:1 | AA large text | Lc 63.3 | Content text, not long reading |
| #E7439D text on black | 5.68:1 | AA | Lc -38.4 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FBE2EC
oklch(93.6% 0.03 351.5)
-
Step 200
200
#F9CADE
oklch(88.5% 0.059 350.9)
-
Step 300
300
#F5A4C9
oklch(80.8% 0.106 350.8)
-
Step 400
400
#EC6FAD
oklch(70.8% 0.168 351.2)
-
Step 500
500 (this color)
#E7439D
oklch(64.5% 0.215 351.2)
-
Step 600
600
#CC0083
oklch(55.6% 0.231 351.2)
-
Step 700
700
#AD006E
oklch(49.2% 0.204 351.3)
-
Step 800
800
#8F005A
oklch(42.7% 0.177 351.4)
-
Step 900
900
#74124A
oklch(37.8% 0.14 351.6)
-
Step 950
950
#440E2B
oklch(27% 0.088 351.7)
#E7439D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5E729F | 0.240 |
| Deuteranopia (no green cones) | #8D9099 | 0.214 |
| Tritanopia (no blue cones) | #F8386A | 0.079 |
| Achromatopsia (no color) | #858585 | 0.217 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E7439D
#E7439D
oklch(64.5% 0.215 351.2)
- #00A684
#00A684
oklch(64.6% 0.126 171.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E7439D, closest first.
No curated palette has a color within ΔE 0.04 of #E7439D.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Barbie Pink #FE46A5 ΔE 0.046
- Neon Pink #F72585 ΔE 0.047
- Deep Pink #FF1493 ΔE 0.053
- Electric Pink #FF0490 ΔE 0.056
- Shocking Pink #FE02A2 ΔE 0.057
- Strong Pink #FF0789 ΔE 0.058
- Pale Magenta #D767AD ΔE 0.063
- Medium Pink #F36196 ΔE 0.065
Use #E7439D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.