#E74201
Closest named color: Deep Orange (#DC4D01). oklch(61.7% 0.21 36.3), rgb(231, 66, 1).
Aa
Black text reads best on this color (5.17:1).
About this color
#E74201 is a medium-dark, vivid red. In OKLCH its lightness is 62%, its chroma 0.210 and its hue 36°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Orange (#DC4D01), ΔE 0.024 away. Black text reads best on it, at 5.17:1.
| Hue family | Reds |
| Lightness | medium-dark (62%) |
| Chroma | vivid (0.210) |
| Temperature | warm |
| Nearest name | Deep Orange (#DC4D01) |
| Black text | 5.17:1 |
| White text | 4.05:1 |
Values
| HEX | #E74201 |
| RGB | rgb(231, 66, 1) |
| HSL | hsl(17, 99%, 45%) |
| OKLCH | oklch(61.7% 0.21 36.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E74201 | 4.05:1 | AA large text | Lc -71.8 | Content text, not long reading |
| Black text on #E74201 | 5.17:1 | AA | Lc 37.8 | Non-text elements, placeholder text |
| #E74201 text on white | 4.05:1 | AA large text | Lc 66.3 | Content text, not long reading |
| #E74201 text on black | 5.17:1 | AA | Lc -35.3 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2EF
oklch(97% 0.014 34.3)
-
Step 100
100
#FDE4DC
oklch(93.7% 0.03 38.6)
-
Step 200
200
#FCCDBF
oklch(88.5% 0.057 37.2)
-
Step 300
300
#FBA992
oklch(80.9% 0.103 36.4)
-
Step 400
400
#F47653
oklch(70.7% 0.163 36.4)
-
Step 500
500 (this color)
#E74201
oklch(61.7% 0.21 36.3)
-
Step 600
600
#C93800
oklch(55.5% 0.189 36.3)
-
Step 700
700
#AA2E00
oklch(49% 0.167 36.3)
-
Step 800
800
#8D2400
oklch(42.7% 0.146 36.1)
-
Step 900
900
#761D00
oklch(37.6% 0.128 36.3)
-
Step 950
950
#481103
oklch(27.1% 0.087 35.9)
#E74201 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #756700 | 0.216 |
| Deuteranopia (no green cones) | #9E8C00 | 0.194 |
| Tritanopia (no blue cones) | #FF0039 | 0.073 |
| Achromatopsia (no color) | #7E7E7E | 0.211 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E74201
#E74201
oklch(61.7% 0.21 36.3)
- #0095AF
#0095AF
oklch(61.7% 0.11 215.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E74201, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Orange #DC4D01 ΔE 0.024
- Tomato Red #EC2D01 ΔE 0.025
- Vermillion #F4320C ΔE 0.029
- Orangey Red #FA4224 ΔE 0.040
- Red Orange #FD3C06 ΔE 0.042
- Orangered #FE420F ΔE 0.045
- Orange Red #FF4500 ΔE 0.048
- Blood Orange #FE4B03 ΔE 0.049
Use #E74201 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.