#E73F4F
Closest named color: Imperial Red (#E63946). oklch(62.1% 0.203 20.5), rgb(231, 63, 79).
Aa
Black text reads best on this color (5.22:1).
About this color
#E73F4F is a medium-light, vivid red. In OKLCH its lightness is 62%, its chroma 0.203 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Imperial Red (#E63946), ΔE 0.011 away. Black text reads best on it, at 5.22:1.
| Hue family | Reds |
| Lightness | medium-light (62%) |
| Chroma | vivid (0.203) |
| Temperature | warm |
| Nearest name | Imperial Red (#E63946) |
| Black text | 5.22:1 |
| White text | 4.02:1 |
Values
| HEX | #E73F4F |
| RGB | rgb(231, 63, 79) |
| HSL | hsl(354, 78%, 58%) |
| OKLCH | oklch(62.1% 0.203 20.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E73F4F | 4.02:1 | AA large text | Lc -71.6 | Content text, not long reading |
| Black text on #E73F4F | 5.22:1 | AA | Lc 37.9 | Non-text elements, placeholder text |
| #E73F4F text on white | 4.02:1 | AA large text | Lc 66.1 | Content text, not long reading |
| #E73F4F text on black | 5.22:1 | AA | Lc -35.5 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FEF2F2
oklch(97.1% 0.013 17.4)
-
Step 100
100
#FDE3E2
oklch(93.7% 0.029 20.3)
-
Step 200
200
#FCCBCA
oklch(88.4% 0.056 19.6)
-
Step 300
300
#FAA7A5
oklch(80.9% 0.099 21)
-
Step 400
400
#F47275
oklch(70.7% 0.16 20.6)
-
Step 500
500 (this color)
#E73F4F
oklch(62.1% 0.203 20.5)
-
Step 600
600
#D60737
oklch(55.6% 0.221 20.3)
-
Step 700
700
#B6002C
oklch(49.1% 0.197 20.5)
-
Step 800
800
#960223
oklch(42.6% 0.17 20.5)
-
Step 900
900
#791521
oklch(37.8% 0.133 20.7)
-
Step 950
950
#471014
oklch(27% 0.083 20.8)
#E73F4F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6F684E | 0.222 |
| Deuteranopia (no green cones) | #998C4A | 0.205 |
| Tritanopia (no blue cones) | #FD0046 | 0.050 |
| Achromatopsia (no color) | #7F7F7F | 0.205 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E73F4F
#E73F4F
oklch(62.1% 0.203 20.5)
- #0099A0
#0099A0
oklch(62.1% 0.106 200.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E73F4F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Imperial Red #E63946 ΔE 0.011
- Red Pantone #EF233C ΔE 0.030
- Faded Red #D3494E ΔE 0.038
- Strawberry #FB2943 ΔE 0.039
- Pale Red #D9544D ΔE 0.039
- Red Pink #FA2A55 ΔE 0.040
- Pastel Red #DB5856 ΔE 0.041
- Pinky Red #FC2647 ΔE 0.041
Use #E73F4F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.