#E72DA5

Closest named color: Shocking Pink (#FE02A2). oklch(63.2% 0.241 347.1), rgb(231, 45, 165).

Aa

Black text reads best on this color (5.31:1).

About this color

#E72DA5 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.241 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Shocking Pink (#FE02A2), ΔE 0.044 away. Black text reads best on it, at 5.31:1.

Hue familyReds
Lightnessmedium-light (63%)
Chromavivid (0.241)
Temperaturewarm
Nearest nameShocking Pink (#FE02A2)
Black text5.31:1
White text3.94:1

Values

HEX#E72DA5
RGBrgb(231, 45, 165)
HSLhsl(321, 79%, 54%)
OKLCHoklch(63.2% 0.241 347.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E72DA5 3.94:1 AA large text Lc -70.7 Content text, not long reading
Black text on #E72DA5 5.31:1 AA Lc 38.9 Non-text elements, placeholder text
#E72DA5 text on white 3.94:1 AA large text Lc 65.2 Content text, not long reading
#E72DA5 text on black 5.31:1 AA Lc -36.5 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.

  1. Step 50

    50

    #FEF1F7

    oklch(97% 0.016 347.6)

  2. Step 100

    100

    #FCE1EE

    oklch(93.5% 0.034 347.1)

  3. Step 200

    200

    #FBC8E1

    oklch(88.5% 0.066 347.5)

  4. Step 300

    300

    #F8A1CF

    oklch(80.9% 0.117 347.1)

  5. Step 400

    400

    #F067B7

    oklch(70.6% 0.189 346.9)

  6. Step 500

    500 (this color)

    #E72DA5

    oklch(63.2% 0.241 347.1)

  7. Step 600

    600

    #CA008D

    oklch(55.7% 0.235 347.1)

  8. Step 700

    700

    #AB0077

    oklch(49.2% 0.207 347)

  9. Step 800

    800

    #8D0061

    oklch(42.7% 0.18 347.2)

  10. Step 900

    900

    #760251

    oklch(37.6% 0.157 347.1)

  11. Step 950

    950

    #460930

    oklch(27.1% 0.1 346.8)

Export this scale for Tailwind in the Tailwind colors tool

#E72DA5 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4C6CA80.271
Deuteranopia (no green cones)#848BA10.235
Tritanopia (no blue cones)#F724670.098
Achromatopsia (no color)#8080800.243

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E72DA5

    #E72DA5

    oklch(63.2% 0.241 347.1)

  • #00A279

    #00A279

    oklch(63.2% 0.13 167)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E72DA5

    #E72DA5

    oklch(63.2% 0.241 347.1)

  • #C148E7

    #C148E7

    oklch(63.2% 0.241 316.9)

  • #F91F52

    #F91F52

    oklch(63.2% 0.241 17)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E72DA5

    #E72DA5

    oklch(63.2% 0.241 347.1)

  • #48A200

    #48A200

    oklch(63.2% 0.192 137)

  • #009DA0

    #009DA0

    oklch(63.1% 0.107 197.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E72DA5

    #E72DA5

    oklch(63.2% 0.241 347.1)

  • #948E00

    #948E00

    oklch(63.1% 0.135 106.7)

  • #0097C3

    #0097C3

    oklch(63.1% 0.123 227.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E72DA5

    #E72DA5

    oklch(63.2% 0.241 347.1)

  • #B67D00

    #B67D00

    oklch(63.2% 0.132 76.8)

  • #00A279

    #00A279

    oklch(63.2% 0.13 167)

  • #2786FF

    #2786FF

    oklch(63.2% 0.2 257)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E72DA5, closest first.

No curated palette has a color within ΔE 0.04 of #E72DA5.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E72DA5 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.