#E69AED

Closest named color: Plum (#DDA0DD). oklch(78.9% 0.14 323.8), rgb(230, 154, 237).

Aa

Black text reads best on this color (10.20:1).

About this color

#E69AED is a light, vivid purple. In OKLCH its lightness is 79%, its chroma 0.140 and its hue 324°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.033 away. Black text reads best on it, at 10.20:1.

Hue familyPurples
Lightnesslight (79%)
Chromavivid (0.140)
Temperaturein between
Nearest namePlum (#DDA0DD)
Black text10.20:1
White text2.05:1

Values

HEX#E69AED
RGBrgb(230, 154, 237)
HSLhsl(295, 70%, 77%)
OKLCHoklch(78.9% 0.14 323.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E69AED 2.05:1 Fails Lc -44.5 Non-text elements, placeholder text
Black text on #E69AED 10.20:1 AAA Lc 64.0 Content text, not long reading
#E69AED text on white 2.05:1 Fails Lc 39.9 Non-text elements, placeholder text
#E69AED text on black 10.20:1 AAA Lc -62.4 Content text, not long reading

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.

  1. Step 50

    50

    #FCF1FD

    oklch(97% 0.02 323.2)

  2. Step 100

    100

    #F8E1FA

    oklch(93.6% 0.041 323.4)

  3. Step 200

    200

    #F3C8F7

    oklch(88.4% 0.078 323.5)

  4. Step 300

    300 (this color)

    #E69AED

    oklch(78.9% 0.14 323.8)

  5. Step 400

    400

    #E164EE

    oklch(70.7% 0.224 323.8)

  6. Step 500

    500

    #D61AE8

    oklch(63.2% 0.287 323.8)

  7. Step 600

    600

    #B600C7

    oklch(55.6% 0.262 323.6)

  8. Step 700

    700

    #9A00A8

    oklch(49.1% 0.231 323.8)

  9. Step 800

    800

    #7F008B

    oklch(42.7% 0.201 323.7)

  10. Step 900

    900

    #6B0075

    oklch(37.7% 0.178 323.8)

  11. Step 950

    950

    #400546

    oklch(27% 0.118 323.8)

Export this scale for Tailwind in the Tailwind colors tool

#E69AED with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#92AFF00.126
Deuteranopia (no green cones)#A5B8EA0.115
Tritanopia (no blue cones)#E9A2B90.084
Achromatopsia (no color)#B5B5B50.141

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E69AED

    #E69AED

    oklch(78.9% 0.14 323.8)

  • #80D17E

    #80D17E

    oklch(78.8% 0.14 143.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E69AED

    #E69AED

    oklch(78.9% 0.14 323.8)

  • #BEABFF

    #BEABFF

    oklch(78.9% 0.119 293.9)

  • #FF92C1

    #FF92C1

    oklch(78.8% 0.141 353.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E69AED

    #E69AED

    oklch(78.9% 0.14 323.8)

  • #BAC44F

    #BAC44F

    oklch(79% 0.141 113.7)

  • #32D7B3

    #32D7B3

    oklch(78.9% 0.14 173.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E69AED

    #E69AED

    oklch(78.9% 0.14 323.8)

  • #E5B13E

    #E5B13E

    oklch(78.8% 0.14 83.4)

  • #00D3E1

    #00D3E1

    oklch(79% 0.135 203.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E69AED

    #E69AED

    oklch(78.9% 0.14 323.8)

  • #FFA05E

    #FFA05E

    oklch(79% 0.14 54)

  • #80D17E

    #80D17E

    oklch(78.8% 0.14 143.6)

  • #5AC7FF

    #5AC7FF

    oklch(78.9% 0.127 234.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E69AED, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E69AED in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.