#E69AD2
Closest named color: Plum (#DDA0DD). oklch(77.8% 0.115 336.8), rgb(230, 154, 210).
Aa
Black text reads best on this color (9.91:1).
About this color
#E69AD2 is a medium-light, moderately saturated pink. In OKLCH its lightness is 78%, its chroma 0.115 and its hue 337°. Its hue sits on the warm side of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.022 away. Black text reads best on it, at 9.91:1.
| Hue family | Pinks |
| Lightness | medium-light (78%) |
| Chroma | moderately saturated (0.115) |
| Temperature | warm |
| Nearest name | Plum (#DDA0DD) |
| Black text | 9.91:1 |
| White text | 2.11:1 |
Values
| HEX | #E69AD2 |
| RGB | rgb(230, 154, 210) |
| HSL | hsl(316, 60%, 75%) |
| OKLCH | oklch(77.8% 0.115 336.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #E69AD2 | 2.11:1 | Fails | Lc -46.0 | Large or bold text, headings |
| Black text on #E69AD2 | 9.91:1 | AAA | Lc 62.6 | Content text, not long reading |
| #E69AD2 text on white | 2.11:1 | Fails | Lc 41.3 | Non-text elements, placeholder text |
| #E69AD2 text on black | 9.91:1 | AAA | Lc -60.9 | Content text, not long reading |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.
-
Step 50
50
#FDF2F9
oklch(97.2% 0.015 338.9)
-
Step 100
100
#F9E2F2
oklch(93.6% 0.033 336.7)
-
Step 200
200
#F6CAE9
oklch(88.6% 0.064 337)
-
Step 300
300 (this color)
#E69AD2
oklch(77.8% 0.115 336.8)
-
Step 400
400
#E56DCA
oklch(70.7% 0.184 336.7)
-
Step 500
500
#DA3ABC
oklch(63.1% 0.235 336.8)
-
Step 600
600
#C300A6
oklch(55.7% 0.245 336.9)
-
Step 700
700
#A5008C
oklch(49.2% 0.217 337)
-
Step 800
800
#880073
oklch(42.7% 0.188 337)
-
Step 900
900
#6F0E5F
oklch(37.7% 0.154 336.4)
-
Step 950
950
#420D37
oklch(27.1% 0.097 337.5)
#E69AD2 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #9BABD4 | 0.115 |
| Deuteranopia (no green cones) | #AEB6D0 | 0.105 |
| Tritanopia (no blue cones) | #EE9CAE | 0.055 |
| Achromatopsia (no color) | #B2B2B2 | 0.116 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #E69AD2
#E69AD2
oklch(77.8% 0.115 336.8)
- #74CD99
#74CD99
oklch(77.8% 0.115 156.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E69AD2, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Plum #DDA0DD ΔE 0.022
- Lavender Pink #DD85D7 ΔE 0.056
- Faded Pink #DE9DAC ΔE 0.059
- Bubblegum Pink #FE83CC ΔE 0.060
- Pig Pink #E78EA5 ΔE 0.062
- Pinky #FC86AA ΔE 0.068
- Baby Purple #CA9BF7 ΔE 0.069
- Lilac #CEA2FD ΔE 0.069
Use #E69AD2 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.