#E699C4

Closest named color: Plum (#DDA0DD). oklch(77.2% 0.107 345.3), rgb(230, 153, 196).

Aa

Black text reads best on this color (9.71:1).

About this color

#E699C4 is a medium-light, moderately saturated pink. In OKLCH its lightness is 77%, its chroma 0.107 and its hue 345°. Its hue sits on the warm side of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.037 away. Black text reads best on it, at 9.71:1.

Hue familyPinks
Lightnessmedium-light (77%)
Chromamoderately saturated (0.107)
Temperaturewarm
Nearest namePlum (#DDA0DD)
Black text9.71:1
White text2.16:1

Values

HEX#E699C4
RGBrgb(230, 153, 196)
HSLhsl(326, 61%, 75%)
OKLCHoklch(77.2% 0.107 345.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #E699C4 2.16:1 Fails Lc -47.0 Large or bold text, headings
Black text on #E699C4 9.71:1 AAA Lc 61.6 Content text, not long reading
#E699C4 text on white 2.16:1 Fails Lc 42.3 Non-text elements, placeholder text
#E699C4 text on black 9.71:1 AAA Lc -59.9 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 300.

  1. Step 50

    50

    #FDF2F8

    oklch(97.1% 0.014 343.2)

  2. Step 100

    100

    #FAE2EE

    oklch(93.6% 0.031 346)

  3. Step 200

    200

    #F7CAE2

    oklch(88.5% 0.059 345.1)

  4. Step 300

    300 (this color)

    #E699C4

    oklch(77.2% 0.107 345.3)

  5. Step 400

    400

    #E86FB8

    oklch(70.6% 0.171 345.2)

  6. Step 500

    500

    #DE3FA6

    oklch(63.1% 0.218 345.4)

  7. Step 600

    600

    #C90091

    oklch(55.7% 0.236 345.5)

  8. Step 700

    700

    #AA007A

    oklch(49.1% 0.209 345.5)

  9. Step 800

    800

    #8C0064

    oklch(42.6% 0.181 345.4)

  10. Step 900

    900

    #711352

    oklch(37.7% 0.142 345.2)

  11. Step 950

    950

    #430E30

    oklch(27% 0.091 345.5)

Export this scale for Tailwind in the Tailwind colors tool

#E699C4 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#9EA9C60.111
Deuteranopia (no green cones)#B1B5C20.103
Tritanopia (no blue cones)#F098A80.042
Achromatopsia (no color)#B0B0B00.108

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #E699C4

    #E699C4

    oklch(77.2% 0.107 345.3)

  • #6CCBA4

    #6CCBA4

    oklch(77.3% 0.108 165)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #E699C4

    #E699C4

    oklch(77.2% 0.107 345.3)

  • #CFA0E3

    #CFA0E3

    oklch(77.2% 0.106 315.6)

  • #F1989E

    #F1989E

    oklch(77.2% 0.107 15.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #E699C4

    #E699C4

    oklch(77.2% 0.107 345.3)

  • #97C47F

    #97C47F

    oklch(77.1% 0.106 135.2)

  • #51CACA

    #51CACA

    oklch(77.2% 0.107 195.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #E699C4

    #E699C4

    oklch(77.2% 0.107 345.3)

  • #BEB965

    #BEB965

    oklch(77.2% 0.107 105.6)

  • #60C3E8

    #60C3E8

    oklch(77.2% 0.106 225.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #E699C4

    #E699C4

    oklch(77.2% 0.107 345.3)

  • #DCAB64

    #DCAB64

    oklch(77.1% 0.106 75.3)

  • #6CCBA4

    #6CCBA4

    oklch(77.3% 0.108 165)

  • #86B8F8

    #86B8F8

    oklch(77.2% 0.107 255)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #E699C4, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #E699C4 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.